新职业英语职业综合英语UnitTradePPT课件
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1、U n i t 5C o n t e nt sListening & Speaking4 Warming-up1Reading A2Reading B3Language Lab7Language Lab7Writing5Mini-project6W a r m - 1Warming-up Work in pairs. Discuss with your partner and match slogans A-H with pictures 1-8.( ) A. Shift the future. ( ) B. Think Different.( ) C. Just do it. ( ) D.
2、Ideas for life!( ) E. Good to the last drop! ( ) F. Lets make things better.( ) G. Enjoy myself on my zone. ( ) H. Fresh-up with Seven-up!W a r m - 2Warming-up Work in pairs. Please tell where you have seen or heard the above slogans. Discuss with your partner and list three places. poster, newspape
3、r, TV commercial, outdoor signs, etc.R e a d i ng AReading ATextTask 1Task 2Business Know-howT e x t A -1 International TradeInternational TradeEvery time we walk into a store, restaurant, theater or any other place of business to buy something, we trade. Basically, international trade does not diff
4、er from trade with other people in our country. The key to understanding trade is to remember why it takes place. The reason people trade, regardless of where they live, is that they believe they will be better off by trading. When we consider the alternativeeach of us producing everything for ourse
5、lvestrade simply makes more sense.Reading AT e x t A -2Reading AT e x t A - 3Reading AT e x t A - 4Reading AT e x t A - 5Through international trade, countries exchange goods they produce most efficiently for goods other countries produce most efficiently. The more consumers there are in the market,
6、 the greater the ability of each country to specialize in what it does best. It is important to note that both the lawyer and the legal assistant would benefit from specialization and trade. Likewise, international trade is a win-win situation for all countries that participate.Reading AA - T r a n
7、s - 1Reading AA-Trans-2 Reading AA-Trans-3Reading AA-Trans-4Reading AA-Trans-5Reading Apaying no attention toReading Aregardless ofThe law requires equal treatment for all, regardless of race, religion or sex. Since my husband was made the manager, we are better off.Reading Abetter offin a better si
8、tuation, especially in financial termsIs there an alternative to what you propose?Reading Aalternative something you can choose to do or use instead of something else Read this and tell me if it makes sense.Reading Amake senseto have a clear meaning and be easy to understand Getting fit again has be
9、en a long slow process.Reading Aprocess a series of actions that are done in order to achieve a particular result Finally Alice decided to specialize in contract law.Reading Aspecialize (in) to limit all or most of your study, business, etc. to a particular subject or activity There are a wider choi
10、ce of goods for the consumers in big cities.Reading Aconsumer someone who buys and uses products and services This aid program will bring lasting benefits to the region.Reading Abenefit something that gives you advantages or improves your life in some way unlimited; complete; true, correct and not c
11、hanging in any situation; not in comparison with other thingsReading Aabsolute1 . A n a b s o l u t e r u l e r n e e d n o t a s k a n y o n e f o r permission to do anything. 2. A child usually has absolute trust in his mother. 3. You have an absolute right to refuse medical treatment. 4. In absol
12、ute terms wages have risen, but not in comparison with the cost of living. After a lifetime of poverty, his last few years were spent in comparative comfort.Reading Acomparative measured or judged by comparing connected with or in accordance with the lawReading AlegalMr. Smith is my legal advisor.to
13、 have a tendency or wish to do somethingReading Abe inclined toI am inclined to start at once. one of the people or groups involved in an argument, agreement, etc.Reading ApartyThe two parties are having difficulty agreeing with each other. to give something to someone and at the same time receive t
14、he same type of thing from themReading AexchangeI shook hands and exchanged a few words with the manager. an act of giving something to someone and receiving something else from them Would you like my old TV in exchange for this camera? the same; in a similar wayReading AlikewiseNanny put up a hat a
15、nd told the girls to do likewise. to take part in or become involved in an activityReading Aparticipate (in)Everyone in the class is expected to participate actively in these discussions.A - T a s k 1 - 1Reading A Answer the following questions according to the passage.1. What is the reason for peop
16、le to trade?2. Why can a great variety of goods and services be created in the process of importing and exporting?A - T a s k 1 - 2Reading A3. Why can plants also benefit from international trade? 4. What does comparative advantage refer to?5. Who would benefit from international trade?A - T a s k 2
17、Reading A Decide whether the following statements are true (T) or false (F) according to the passage. StatementsTrueFalseTFFTFBusiness Know-howSales Promotion Methods Discount; Coupons (a kind of ticket that may be used instead of money); Gift with purchase; Point-of-sale displays.R e a d i n g BRea
18、ding BTextTask 1Task 2T e x t B - 1Reading BT e x t B - 2Reading BB - T r a n s - 1Reading BB-Trans-2Reading BB - T a s k 1Reading B1. The sales confirmation is made between and Tesko Co., Ltd.2. The total value of the goods is (in figures).3. The Childrens Jackets are priced at each piece.4. The Se
19、ller agrees to sell the Buyer pieces of Mens Jackets.5. The Seller shall ship the clothes on 2008. Read NaturaJam Sales Confirmation and fill in the blanks in each of the following statements.NaturaJam Co., Ltd. USD15.005005 JuneUSD16,500.00B - T a s k 2Reading B Complete the following sales confirm
20、ation with the given information.Situation: The Seller has agreed to sell the Buyer 200 dozen SMT TOYs at USD15.00 per dozen. The toys are to be packed in 20 cartons and shipped on 20 Oct. 2008.经买卖双方同意成交下列商品,订立条款如下:This contract is made by and agreed between the BUYER and SELLER, in accordance with
21、the terms and conditions stipulated below:唛头唛头Marks and Numbers品名品名Description of Goods数量数量Quantity单价单价Unit Price金额金额Amount总值总值 Total Value装运期装运期Shipment DateK.C.T.K.C.T.SydneySydney1/201/20SMT TOYUS DOLLARS THREE THOUSAND ONLY20 Oct. 2008 200DOZENUSD15.00PERDOZENUSD3,000.00L i s t e n i n gListenin
22、g & SpeakingTask 1Task 2Task 3Task 4Task 5L - T a s k 1Listening & Speaking Rose Winn is discussing price with Tom Green. Listen to the conversation and choose the best answer to each question you hear.L - 1 - S c r i p tListening & Speaking M : T o tell th e tru th , its im p ossib le for u s to th
23、 e d eal b ased on you r offer. T h ere is com p etition from A m erica. T h ey cou ld g ive u s offers ab ou t 1 0 % low er th an you rs.W : T akin g everyth in g in to con sid eration , ou r offer is reason ab le.M : O n ly b ecau se w e h ave coop erated for a lon g tim e, w e p lace th e ord er
24、for rice w ith you .W : T o b e h on est, w e m ake little p rofit at th is p rice.M : W e on ly h op e th at you r p rice is com p arab le to oth ers. Its reason ab le, isn t it?W : A lrig h t, w e can cu t ou r p rice b y 3 % in ord er to b e in lin e w ith you r m arket. Its ab solu tely ou r b o
25、ttom lin e.L - T a s k 2 - 1Listening & Speaking Cathy Brown is showing some products to Ryan Bush. Listen to the conversation and fill in the blanks with what you hear.W: Nice to meet you, Mr. Bush. What products are you interested in?M: Im interested in your companys printer. Can I have a look at
26、your printers on display first?W: Sure. Here are our which may help you make a good decision.M: Could you give me some idea of your prices?W: Here is .M : L e t m e s e e . E r i t s a l i t t l e e x p e n s i ve . C o u l d yo u g i ve us ?catalogsthe price lista special discountL - T a s k 2 - 2L
27、istening & SpeakingW: Im sorry. This is our lowest price and we cant go any further.M: Well place a large order this time, if the price is more favorable.W: When you consider the quality of our products, youll see our price is .M: Well, Ill call our head office and see what they have to say.W: No pr
28、oblem. Thank you for your enquiry. If you need any more , please call me. This is my card.M: Thank you.quite reasonableinformationL - T a s k 3Listening & Speaking Jim Weeks is discussing an order with Molly Smith. Listen to the conversation and decide whether the following statements are true or fa
29、lse. Then write key words to support your answers.1. Pure silk shirts are an old style for last year. True False2. The minimum order is 800 pieces at US16. True False3. The man requires that the woman reduce the minimum order to 300 pieces. True False4. In the end, the woman reduces the minimum orde
30、r with a slight increase in price. True FalseL - 3 -S c r i p t Listening & SpeakingM : W ere in terested in you r p u re silk sh irts.W : T h is is ou r n ew est style for th is year.M : Id like to ord er 3 0 0 p ieces first for a trial ord er. If it p roves to b e satisfactory in ou r m arket, w e
31、ll ord er m ore.W : Im sorry. T h e m in im u m ord er for th is style is 8 0 0 p ieces at U S $ 1 5 .M : O h d ear, th is style is n ew to ou r cu stom ers. 8 0 0 p ieces w ill b e too m an y for u s. C ou ld you red u ce you r m in im u m to 5 0 0 p ieces?W : 5 0 0 p ieces w ith a slig h t in crea
32、se in p rice is th e b est I can d o. O n e d ollar m ore th an th e p resen t p rice. O K ?M : W ell, I cou ld accep t you r offer on th e con d ition L - T a s k 4Listening & Speaking Mr. Mailer is discussing some terms with Miss Wright. Listen to the conversation and complete Mr. Mailers notes. L
33、 - 4 -S c r i p t Listening & SpeakingW : G ood m orn in g , M r. M ailer. Y ou ve g ot ou r catalog u e an d p rice list?M : Y es, you r secretary g ave th em to m e yesterd ay aftern oon an d I stu d ied th em carefu lly in th e even in g .W : C on sid erin g ou r g ood relation sh ip , w ere p re
34、p ared to g ive you a 2 % d iscou n t for ord ers over U S $ 1 0 0 ,0 0 0 in valu e.M : 2 % ? Its too little. Y ou see, it can h ard ly cover ou r exp en ses. H ow ab ou t 5 % ?W : Im afraid w e can t ag ree to 5 % . Y ou kn ow , th e cost of raw m aterials h as d ou b led recen tly.M : W ere you r
35、old p artn er an d w eve d on e b u sin ess w ith you for 1 0 years. W e d o h op e you ll g ive u s L - T a s k 5 - 1Listening & Speaking Listen to the passage twice and fill in the blanks with what you hear. Negotiating is the process by which two or more parties with different needs and goals wor
36、k together to find a mutually acceptable solution to an issue. Understanding more about the negotiation process allows you to manage your negotiations with confidence and it increases _. Before the negotiation, you should _ clearly: determine what you want and what your bottom line would be.L - T a
37、s k 5 - 2Listening & Speaking During the negotiation, start by talking about something with which no one could disagree. You can recite _ that the other party will say yes to. Give them a chance to tell you what they want. They may have an offer more favorable than you expected. If you disagree with
38、 something, state your disagreement in a _ way. Dont quarrel with the other party or get into a struggle. Remember negotiation does involve compromise. Unless you can get the other party to want exactly what you want, you will have to compromise. But you dont have to compromise yourprinciples. Negot
39、iating is a complex process but one _ . If you follow the tips above, you will find the process easier.W r i t i ngWritingTask 1Task 2W - T a s k 1Writing Read and complete the memo with the given words. MEMORANDUMTO: All employees FROM: Daniel Krammer, General Manager DATE: August 20, 2008SUBJECT:
40、Change of Sales ManagerI am writing to _ you that Mr. Owen Smith, the sales manager, resigned his position on August 15, 2008. He therefore has no authority to _ for this firm in any _ from that date.Mr. Leo Brown was _ the new sales manager by the board to take the _ of Mr. Owen Smith.Task 2You wor
41、k in Quality Control Department. You discovered that something has gone wrong with a machine in a routine test. Write a memo to Mr. Rick Smith, Quality Control Manager, to report this matter and offer a suggestion for a thorough check of the whole production line.W - T a s k 2Writing M i n iWork in
42、groups. You work part-time in a store on campus and are asked to sell something to passers-by at a stand. Discuss with your partners and decide what product you are going to sell and demonstrate how you sell with appropriate promotion methods to your classmates. The following sample is provided for
43、your reference.Mini-project Work in groups; Refer to the sample on Page 75; Good time management and cooperation; In-class presentation. L a n g u a g e L a bLanguage LabTask 1Task 2Task 3Task 4Task 5L L - T a s k 1Language LabMatch the words or phrases on the left with their meanings on the right.L
44、 L - T a s k 2 - 1Language LabComplete the following sentences with the words or phrases from Task 1. Change the form if necessary. L L - T a s k 2 - 2Language LabL L - T a s k 3 - 1Language LabComplete the sentence with following words or phrases plus some words of your own. L L - T a s k 3 - 2Lang
45、uage LabL L - T a s k 4 - 1Language LabRewrite the following sentences after the models. L L - T a s k 4 - 2Language LabL L - T a s k 5 - 1Language LabTranslate the following into English using the given words or phrases. L L - T a s k 5 - 2Language Lab T h a n k y o u !Thank You!C o n t e nt sListe
46、ning & Speaking4 Warming-up1Reading A2Reading B3Language Lab7Language Lab7Writing5Mini-project6W a r m - 1Warming-up Work in pairs. Discuss with your partner and match slogans A-H with pictures 1-8.( ) A. Shift the future. ( ) B. Think Different.( ) C. Just do it. ( ) D. Ideas for life!( ) E. Good t
47、o the last drop! ( ) F. Lets make things better.( ) G. Enjoy myself on my zone. ( ) H. Fresh-up with Seven-up!W a r m - 2Warming-up Work in pairs. Please tell where you have seen or heard the above slogans. Discuss with your partner and list three places. poster, newspaper, TV commercial, outdoor si
48、gns, etc.A-Trans-4Reading A unlimited; complete; true, correct and not changing in any situation; not in comparison with other thingsReading Aabsolute1 . A n a b s o l u t e r u l e r n e e d n o t a s k a n y o n e f o r permission to do anything. 2. A child usually has absolute trust in his mother
49、. 3. You have an absolute right to refuse medical treatment. 4. In absolute terms wages have risen, but not in comparison with the cost of living.to have a tendency or wish to do somethingReading Abe inclined toI am inclined to start at once.A - T a s k 2Reading A Decide whether the following statements are true (T) or false (F) according to the passage. StatementsTrueFalseTFFTFB - T r a n s - 1Reading B
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