福建省商务口语试卷答案.doc
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商务英语口语参考答案01I.From Chinese into English1、我坚信您的来访将促进我们双方的了解和友谊。Im sure your visit will help promote the friendship and understanding between us.2、这样大的订单,我们通常是在收到有关信用证后两个月内交货。For such a large order, we usually make delivery within two months after receipt of the relative L/C.3、你们的报盘比你们在其它国家的竞争对手所报的一些价格要高Your offers are higher than some of the quotations from your competitors in other countries.4、不过,按照惯例,除非你方要求,否则我们是不投保这些险种的。But as a rule, we dont cover them unless you want to.5、由于你方的价格偏高,目前我们很难推销你方的数码摄相机。 As your price is on the high side, its difficult for us to push the sale of your digital cameras nowadays.II.From English into Chinese1、We will submit further orders, if this one is completed to our satisfaction.如果这次订单的完成情况使我们满意,我方将继续订购。2、I would like to bend the rules a little if possible, but we accept D/P only if the amount is under USD3,000. 如果可能的话,我也想破例,但只有金额低于三千美元,我们才接受付款交单。3、We found the price of your sweaters is 10% higher than that of the previous year.我们发现你方毛衣的价格比前年增长了10%。4、Payment is to be made against sight draft drawn under a confirmed, irrevocable L/C for the full invoice amount.凭据保兑的不可撤销信用证按发票总值开立的即期汇票付款。5、Well decide whether well give you our repeat orders for your goods according to this trial sale.我们将根据这次试销情况决定是否续订贵公司的货物。How to Establish a Good First Impression?It is said that first impressions are lasting impressions. People form opinions and make judgments about us the first time they see or hear us. And these opinions cannot be changed easily later.Bad first impressions often lead to unpleasant results. For example, if you are a salesman and have left a bad impression on your customer, he will probably refuse to buy your product. Then how to leave a good impression on others? First and foremost, good manners are essential. Being polite and friendly with others will help you earn their favor. And its also important that your appearance is clean and neat. People say you cant judge a book by its cover but we make judgments about people just based on their appearances.参考译文:如何建立一个好的第一印象?据说第一印象是持久的印象。 别人往往形成观点或作出有关对我们的判断是根据他们第一次看到或听到的。以后并不会容易地改变这种看法。不好的第一印象往往导致不愉快的结果。 例如,如果你是个推销员,你给你的客户留下一个坏印象,他很可能会拒绝购买你的产品。那么,怎样才能给别人留下一个好的第一印象? 首先,必须有礼貌的行为。 礼貌并且对人友好能帮你赢得他们的青睐。 同样重要,你的外表应该是干净整洁的。 人们说你不能通过封面来判断一本书的好坏,但我们往往基于人的外表来判断别人。商务英语口语参考答案02I.From Chinese into English1、如有劣质货物交达,本公司就永远不会再下定单了。If the goods of inferior/bad/poor quality are delivered, we will not place our order with you again.2、如一方未能履约,另一方有权终止合同。If one side fails to honour the contract, the other side are entitled to cancel it.3、由于你方不同意降低价格,我们只好到他处订货。As you dont agree to reduce your price, we will have to purchase the goods elsewhere.4、要是那样的话,您能否接受远期信用证,允许我们延迟付款,比如,见票后60天付款?If thats the case, could you accept a time L/C and allow us to delay payment, say, 60 days after sight?5、如果是我们的错,我们会乐意地赔偿贵方的损失的。If we were at fault, we should be very glad to compensate for your losses.II.From English into Chinese1、We are afraid that we shall have to charge you much more for the requested packing.但如果使用你们所要求的包装,恐怕我们得向你收取高得多的费用。2、Please submit specifications, preferably with illustrations.请告规格,最好附有图样说明。3、Our goods must be up to export standards before the Inspection Bureau releases them.我们的商品必须达到出口标准后,检验局才会放行。4、As you may notice, the price skyrockets in raw materials, were forced to adjust our prices accordingly.由于原材料猛涨,我们不得不相应调整产品的价格。5、Packing effects the reputation of our products so we pay close attention to it.包装的好坏影响着我们产品的声誉, 因此,我们十分注意。How to promote sales? 1. Launch a Web site. Web sites provide your company with worldwide exposure and give your customers convenient access to your services and products. 2. Host a grand opening or hold a reception. Invite local business owners and residents from surrounding neighborhoods. Provide refreshments, free merchandise samples, and have plenty of business cards and company brochures on hand. 3. Monitor the quality of your services and products constantly. Satisfied customers who spread the word about your business are the best source of new customers. Pay attention to pricing, customer service, product availability and prompt delivery. 4. Explore various types of traditional advertising methods such as classified ads, yellow page ads, television and radio, and display ads in magazines and on other Web sites. 5. Distribute fliers and business cards door to door, place them under car windshield wipers and tack them to local apartment, college and community center bulletin boards. 6. Participate in trade shows, attend community events and offer to speak on your area of expertise at seminars. 7. Give existing customers a small gift or discounts toward future purchases in return for referring new customers. Offer special discounts for new customers.参考译文:怎样才能促销?1.启动 Web 站点。 网站为贵公司提供全球的宣传,并让您的客户方便地访问到您的服务和产品。 2.主持一个隆重的开业典礼或招待会。 邀请本地业务负责人和周围社区的居民。 提供茶点、免费商品样品,及有足够的名片和公司的小册子。3.不断监视您的服务和产品的质量。对产品满意的顾客会宣传您的业务,他们是新客户的最佳来源。 要重视定价、客户服务、产品可用性和及时交货。 4.探索各种类型的传统广告方法如分类广告、 黄页广告、 电视和电台,并在杂志和其他的网站上显示广告。5门到门.分发传单和名片、 将它们放置在汽车挡风玻璃的刮水器并将它们钉在本地公寓、 大学和社区中心布告栏上。 6.参加贸易展览、 参加社区活动、资助您所在区域的专家在研讨会上的发言。 7. 给现有的客户一份小礼物或折扣,来换取推荐新客户购买产品。 为新的客户提供特别优惠。商务英语口语参考答案03I.From Chinese into English1、我是不是有足够的时间办理入境和通关手续呢?Will I have enough time to go through the immigration and the customs?2、假如你方给3% 的佣金,我们将向你试订一批货。We shall book a trial order with you, provided you will give us a 3% commission.3、请告诉我您需要的数量,这样我们才好安排生产和装运。Please let us know the quantity you required so that we can arrange the production and shipment date.4、顺便问一下,如果我想要货物在圣诞节前交的话,我什么时候必须开立信用证?By the way, when must I open the L/C if I want the goods to be delivered before Christmas season? 5、鉴于我们过去几年的友好合作关系,我们各让一步吧,我把价格降低3%。In view of our good cooperation over the past years, lets meet each other half way; Ill make a reduction by 3%.II.From English into Chinese1、Your failure to deliver the goods with the stipulated time has greatly inconvenienced us.你们无法在规定的时间内发货给我们造成了极大不便。2、Please send us full details of your goods and give us your earliest delivery date.请寄来你们产品的全部详细资料并告知最早船期。3、We hope that the goods would arrive in time for the new year rush.我们希望货物能及时到达赶上新年的热销季节。4、The insurance company is responsible for the claim, as far as it is within the scope of coverage.只要在保险责任范围内,保险公司就应赔偿。5. Well keep your inquiry in mind and contact you as soon as it is back in stock.我们将记住您的询价,一俟有货可供,即与您联系。What kind of training do you prefer to getfrom a company you are going to work for?Firstly, Id like to be trained to know the basic rules of how to be a good employee. As a ready-to-be employee, I think the first thing for me to know is how to act with the role of “a part of the group”.Secondly, Id like to get some training that can qualify me for the job I will get. The most important thing is my job and my task, so I will try my best to learn more about the effective way to work. So I hope the company can afford me this kind of training.参考译文:你想从你即将上班的一家公司那里得到什么样的培训?第一,我想要得到如何做一个好的员工的基本规则的培训。 作为一个即将被聘用的雇员,我认为首先要做的是如何尽快地融入一个团队当中,当一名好的角色。第二,我想得到一些可以使我适应这份工作的训练。 最重要的是我的工作和我的任务,因此我将尽力去学习更多有效的方法来做好我的工作。 所以,我希望我公司能给我这方面的培训。商务英语口语参考答案04I.From Chinese into English1、交货的延误是由于你们信用证的延误。你们的信用证昨天才到达。The delay in shipment is due to your delay in opening the letter of credit. Your L/C arrived only yesterday.2、若你方愿意降低价格,比方说3%,我们愿向你方试订此货。Should you be prepared to reduce the price by, say, 3%, we would place a trial order with you. 3、我确定所有的货物在装运前都包装得很好。它们一定是在运输过程中遭到损坏。Im sure that all the goods were well-packed before shipping. They must be damaged in the course of transit.4、您所说的有道理,但事实是原材料价格已经大幅上涨。What you said is reasonable, but the fact is that the price of raw materials has gone up /risen a lot/greatly.5、一旦收到你们的确认,我们就会通知厂方开始生产。Once we have got your confirmation, well inform our manufacturer and they will start the production.II.From English into Chinese1. We can produce shoes modeled after the fashions of different markets or according to buyers samples.我们能根据不同市场的流行款式或客户来样,制作不同款式的鞋子。2、Now that weve got to know each other better, Im certain we can do more business to our mutual benefit.我们已经对彼此更加了解了,相信我们一定能达成更多对双方都有利的交易。3、We require a guarantee of quality for a period of one year on all the goods you sell.本公司要求贵方销售的所有产品,要有为期一年的品质保证。4、Generally, the L/C should be opened by the buyer 15 to 30 days before delivery so that the seller can make the necessary arrangement. 通常,买方应该在交货前15到30天开出信用证,以便卖方作必要的准备。5、Each package should be marked “Fragile”, “Handle With care”. 每个包装上应标明“易碎品”,“小心轻放”。(第47页)Tourism is playing an importantrole in our countrys economy Tourism is playing an important role in our countrys economy. The tourism industry creates jobs in many different areas. With tourism come hotels, restaurants, agencies, tour companies, service stations, shops and much more. All of this creates many different levels of employment for people. In many places the development of tourism allows local people an opportunity for economic and educational growth that would not otherwise be available. The tourism income can be tremendously beneficial to the host destination and its local communities. Since the opening up of our economy, the number of tourists has increased dramatically, and this is a useful source of foreign currency for the country. I think for some places it has become almost a lifeline. Take tourism in Beijing for example, the citys tourism income now accounts for more than 40 percent of the total revenue of its tertiary service industry. So I think tourism is playing a more and more important role in our countrys economy.参考译文:旅游业在我们国家的经济发展中起着重要的作用旅游业在我们国家的经济发展中起着重要的作用。 旅游业在许多不同地区创造就业机会。 随着旅游业的发展,带动旅馆、酒店、 旅游机构、 旅游公司、 服务业、商店和其他行业的发展。所有的这些创造了很多不同层次的人员的就业机会。在很多地方,旅游业使当地人比其他地方更有机会在经济和教育方面得以优先的发展。旅游业收入可以让旅游地和本地区极大地受益。自从我国经济的开放,来华旅游的人数逐年增加,这对我国来说是一个利用外汇的有效途径。我认为有些地方旅游业已几乎成为其经济发展的主线。例如北京市旅游业的收入就占其第三产业收入总额的40%以上。 为此,我认为旅游业在我们国家的经济发展中起着越来越重要的作用。(第49页)商务英语口语参考答案05I.From Chinese into English1、很抱歉给你带来这么多不便,但我们必须满足顾客的要求。Im sorry to cause you so much inconvenience, but we have to meet the demands of the customers.2、我们是一家中美合资企业,注册资本为1000万美元。We are s Sino-US joint venture with a registered capital of USD10 million. 3、如果你方愿意减价,譬如说减10%,也许能达成交易。Should you be prepared to reduce your limit by ,say, 10%, we might come to terms.4、如果你们购买10万美元以上,我们同意给你5%的折扣。If your purchase exceeds an amount of US$100,000, we agree to give you a discount of 5%. 5、转船会延迟交货、容易造成损坏。因此,我们仍然希望能够安排直运。Transshipment will prolong the delivery and cause damage easily. So, we still hope a direct shipment could be arranged.II.From English into Chinese1、I have something urgent on Tuesday, so the appointment will have to be cancelled.周二我有急事,所以约会只好取消了。2、We can cover the insurance of the goods on 110%of the CIF value我们可为这批货物以到岸价格的110%投保3、No name of country or trade mark is to appear on the outside containers.外箱上不得出现国名或商标。4、I regret to tell you that the goods you sent us are not in conformity with the specifications of the contract。我很遗憾地告诉你,你们发来的货物与合同规定的不相符。5、Even highly demanding markets require a wide range of quality and price levels for any group of products.即使要求很高的市场对不同种类的商品,也需要有各种档次的货色和价格。How to find more potential customers?1.Launch a Web site. Web sites provide your company with worldwide exposure and give your customers convenient access to your services and products. 2. Monitor the quality of your services and products constantly. Satisfied customers who spread the word about your business are the best source of potential customers. 3. Give existing customers a small gift or discounts toward future purchases in return for referring more potential customers. 4. Expose in various types of traditional advertisement such as classified ads, yellow page ads, television and radio, and display ads in magazines and on other Web sites.5. Participate in trade shows, attend community events to broaden the influence of your company and make your products better known.参考译文:如何找到更多的潜在客户?1.启动 Web 站点。 网站为贵公司提供全球的宣传,并让您的客户方便地访问到您的服务和产品。2.不断监视您的服务和产品的质量。对产品满意的顾客会宣传您的业务,他们是潜在客户的最佳来源。3. 给现有的客户一份小礼物或折扣以换取将来购买你的产品,并推荐更多的潜在客户。4. 在各种类型的传统广告上做宣传,如分类广告、 黄页广告、 电视和电台,并在杂志和其他的网站上显示。5.参加贸易展览、 参加社区活动,扩大您的公司的影响,并使您的产品更好地得到顾客的认识。(第51页)商务英语口语参考答案06I.From Chinese into English1、我们的回样将于本周末寄给您,请尽快确认,以便我们开始大批生产。Our counter sample will be sent to you by the end of this week and please confirm it as soon as possible so that we can start our mass production.2、本合同有效期从合同生效之日算起共10年,有效期满后,本合同自动失效。The contract shall be valid for 10 years from the effective date of the contract. On the expiry of the validity term of contract, the contract shall automatically become null and void.3、我们能按不同市场的流行款式或客户来样,制作不同款式的箱包。We can produce cases and bags modeled after the fashions of different markets or according to buyers samples.4、我们对你方遭受的损失深表歉意,同意向你们赔偿合同全部金额的百分之五。We regret for the loss you have suffered and agree to compensate you by by 5% of the total amount of the contract.5、在包销协议中,出口商授权进口商作为规定产品的唯一经销商。In an exclusive sales agreement, the exporter authorizes the importer to be the sole dealer of the specified products.II.From English into Chinese1、My company would like to find some office buildings in Wanchai or Causeway Bay because the rent there will be much lower.我们公司希望找一些湾仔或铜锣湾的写字楼,因为那里租金比较便宜。2、The characteristics of a people, their custom and tradition play a very important role in the packing of goods for consumption.一个民族的特点及风俗、传统对消费品的包装起到重要的作用。3、Id like to talk with you about discount. Can you grant us a discount of 10% if our order is over 800 tons?我想和你谈谈折扣问题。如果我们订购800吨以上的话,能否给我方10%的折扣?4、Which side will bear insurance expenses against shortage risk and risk of breakage according to usual practice?按照惯例,哪方将承担短量险和漏损险的费用?5、Though heavily committed, we are working at full capacity according to our reasonable production schedule to ensure punctual delivery.尽管订单很多,但我们正根据合理的生产计划全力生产,以保证如期交货。(第53页)What do you think of advertisements?Every day, it is easy to see advertisements all around us. Look around. How many different advertisements can you see?Advertisement can be a service to the customer. Some attractive utility or information of a product can be delivered by the advertisements .In other word; the customer can know about the products in advance through advertisements and be encouraged to buy them. Some public advertisements guide customers behavior well to benefit the society.Some advertisements are not very useful to the customer. As we know, quite a few advertisements overstate the advantages of the products or use sexy models who are actually not related to the products in order to lure the customers. These untruthful advertisements are immoral and harmful to consumers.Today no one can avoid being influenced by advertisements. There are a variety of advertisements spread by the media without which we can not live. So the government should supervise the advertisements market so that customers right can be guaranteed not to be infringed. And on the other hand, the customers are supposed to learn more about how to identify and analyze the fakes behind an advertisement.参考译文:你对广告的看法怎样?每一天我们都很容易看到周围的广告。 四处看看。 你能看见多少不同的广告?广告可以给客户的服务。通过广告可以传递一些有吸引力的、有用的产品或信息。客户可以通过广告预先知道有关产品并被鼓励去购买。 一些公益广告引导顾客行为并以造福社会。一些广告对顾客并非有用。 正如我们所知很多广告夸大产品的性能,使用性感模特或者不相关的人来推销产品以引诱顾客。 这些不诚实的广告是不道德的并对消费者对有害。今天,没有人可以回避广告。 大量的广告通过媒体传播。没有广告我们不能生活。 因此,政府应监督广告市场,使顾客的权利能保证不被侵犯。另一方面消费者应该了解更多有关如何识别和分析广告背后的虚假。- 配套讲稿:
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