百事公司英语介绍.ppt
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Pepsico主演 女一号 周赛男女二号 徐洁男一号 张雪男二号 张长东 Content History Briefintroduction Products CoreValue 1 2 3 4 PepsiCoInc isanAmericanmultinationalfoodandbeverage 饮料 corporationheadquarteredinPurchase NewYork UnitedStates PepsiCoranked1onCoreBrand slistoftheMostRespectedCompanies PepsiCoranked37amongtheTop50companiesonFortune s2013World sMostAdmiredCompanieslist PepsiCoalsoranked137onFortune s2013 History Development In1893 thefirstPepsi ColadrinkwasformulatedbyCalebBradham HecreatedthePepsi ColaCompanyin1902 In1950 Pepsifocusedonsupermarkettake homesales Moreover Pepsiintroducedthefirst24 ouncebottleforfamilyuseandlaunchedseveralsuccessfuladvertisingsalescampaigns Salesgrewover300percentfrom1950 58 Intheearly1960s Pepsi Cola sproductlinesexpandedwiththecreationofDietPepsiandpurchaseofMountainDew Development In1965 thePepsi ColaCompanymergedwithFrito Lay Inc tobecomePepsiCo Inc Betweenthe1960sand1970s theunitsalesandprofitsofPepsiincreasedfasterthanCoca Cola s In1975 PepsihadgainedmarketshareleadershipinU S foodstoresales beatingCokeforthefirsttime Betweenthelate 1970sandthemid 1990s PepsiCoexpandedviaacquisitionofbusinessesoutsideofitscorefocusofpackagedfoodandbeveragebrands howeveritexitedthesenon corebusinesslineslargelyin1997 sellingPizzaHut 必胜客 TacoBell KFC 肯德基 Development PepsiCopurchasedtheorangejuicecompanyTropicanaProducts 纯果乐 in1998 andmergedwithQuakerOatsCompany 桂格燕麦 in2001 addingwithittheGatorade 佳得乐 sportsdrinkline InFebruary2011 thecompanymadeitslargestinternationalacquisition 收购 bypurchasingatwo thirds majority stakeinWimm Bill DannFoods PepsiCobecamethelargestfoodandbeveragecompanyinRussia In2012 PepsiCoannouncedajointventurewiththeTheoMullerGroupwhichwasnamedMullerQuakerDairy ThismarkedPepsiCo sfirstentryintothedairyspaceintheUS Products Frito Laysnacks菲多利休闲食品Pepsi Colabeverages百事可乐饮料Gatoradesportsdrinks佳得乐运动饮料Tropicanajuices纯果乐果汁Quakerfoods桂格麦片食品PEPSISPORTS百事运动 PrincipalBusinesses Drinks Food PEPSISPORTS Trademark CoreValue CoreValue ThePromiseofPepsiCo HumanSustainabilityEnvironmentalSustainabilityTalentSustainability HumanSustainabilityProvidingpeoplewithchoices AtPepsiCo ourpromiseistoencouragepeopletolivebalancedandhealthierlives We recommittedtoofferingbalanceinourportfolioforconsumerstohavearangeofenjoyableandwholesomefoodsandbeverages EnvironmentalSustainabilitySupportingourplanet wehaveinvestedinresearch systemsandfacilitiesimprovements Allofwhichdecreasewastetolandfills createmoresustainablepackaging reduceourcarbonfootprint lowerourenergyandwateruseandimprovetheefficiencyofouroperations TalentSustainabilityInvestinginourpeople HelpingourassociatessucceedandacquiretheskillsthatenablegrowthalsowillhelptosustainPepsiCo slong termgrowth Thankyou- 配套讲稿:
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