「最新」1378国开电大《管理英语3》历年期末考试（第三题阅读选择）题库（排序考试版）

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1、最新1378国开电大管理英语3历年期末考试（第三题阅读选择）题库（排序考试版）最新1378国开电大管理英语3历年期末考试(第三题阅读选择)题库 (排序考试版) 试题Im Michael Bush, Managing Director of Hoogle Engineering. I am pleased to wele you here to our website and l d like to tell you a little about the pany and its organization. Hoogle Engineering was set up in 1960. It wa

2、s divided into several departments at that time, such as the sales department , marketing department , and production department. Lots of managers were employed to manage it all.20XX年1月试题 试题Im Michael Bush, Managing Director of Hoogle Engineering. I am pleased to wele you here to our website and l d

3、 like to tell you a little about the pany and its organization. Hoogle Engineering was set up in 1960. It was divided into several departments at that time, such as the sales department, marketing department , and production department. Lots of managers were employed to manage it all.20XX年7月试题 Fortu

4、nately things are different now. Sixty people are employed by Hoogle and munication between departments is considered to be one of the most important aspects of the business. The market is global so we need to make contact with customers worldwide, not just locally. But in the old days we were all i

5、n different departments and never spoke to each other. We had a tall structure. Traditionally we had people at the first level on the shop floor, manufacturing products according to the instructions which they were given. Then you had a supervisory level of people who supervised them every day. Then

6、 you moved up to the middle management, who were doing the tasks of getting new business, and then you had the senior management team , and then you had the board , who decided the business strategy. So there were a lot of levels in the pany in the old days actually. The structure today is that we f

7、orm teams within teams to place people who can manufacture a product. Each team has members that can manufacture different products. The actual teams now are self-managing, so we dont even have team leaders. Youve got the teams, and then youve got two people, only two people, who are what you think

8、of as management. This is generally called flat structure. 21. Hoogle Engineering was set up in_. A. the nieenth century B. the twentieth century C. the twenty first century 答案B 22. There are many different _of management in a tall structure. A. kinds B. levels C. functions 答案B 23. People in a flat

9、structure usually work in_. A. departments B. families C. teams 答案C 24. All of the following statements are true according to the passage EXCEPT that_. A. munication in the pany is being more and more important B. the author thinks the two structures have the same functions C. there are more individ

10、ual responsibilities in the flat structure 答案B 25. The best title for the passage would be “_”. A. Organization Structure in Hoogle Engineering B. History of Hoogle Engineering C. Success in Hoogle engineering 答案A 试题Im Michael Bush， Managing Director of Hoogle Engineering. I am pleased to wele you h

11、ere to our website and Id like to tell you a little about the pany and its organization. Hoogle Engineering was setup in 1960. It was divided into several departments at that time， such as the sales department， marketing department， and production department. Lots of managers were employed to manage

12、 it all.2022年1月试题 Fortunately things are different now. Sixty people are employed by Hoogle and munication between departments is considered to be one of the most important aspects of the business. The market is global so we need to make contact with customers worldwide，not just locally. But in the

13、old days we were all in different departments and never spoke to each other. We had at all structure. Traditionally we had people at the first level on the shop floor，manufacturing products according to the instructions which they were given. Then you had a supervisory level of people who supervised

14、 them everyday. Then you moved up to the middle management， who were doing the tasks of getting new business， and then you had the senior management team， and then you had the board， who decided the business strategy. So there were a lot of levels in the pany in the old days actually. The structure

15、today is that we form teams within teams to place people who can manufacture a product. Each team has members that can manufacture different products. The actual teams now are self-managing，so we dont even have team leaders. Youve got the teams，and then youve got two people，only two people，who are w

16、hat you think of as management. This is generally called flat structure. 26. Who is telling the information about Hoogle Engineering? A. Managing Director. B. Vice president. C. Accountant. 答案A 27. How many people are employed by Hoogle Engineering? A. 50. B. 40. C. 60. 答案C 28. Why is it necessary t

17、o make contact with customers worldwide? A. Because the market is global. B. Because we need it. C. Because munication can make people happy. 答案A 29. Which of the following statements is NOT true? A. In the old days the staff in different departments never spoke to each other. B. There were a lot of

18、 levels in the pany in the old days. C. The speaker thinks the two structures have the same functions. 答案C 30. What kind of organizational structure was Hoogle Engineering? A. A flat structure. B. At all structure. C. A flat structure and at all structure. 答案B 试题On Christmas Evethe night before Chri

19、stmas Daychildren all over Britain put a stocking at the end of their beds before they go to sleep. Their parents usually tell them that Father Christmas will e during the night.2022年9月试题 Father Christmas is very kind and hearted. He gets to the top of each house and climbs down the chimney into the

20、 fireplace. He fills each of the stockings with Christmas presents. Of course, Father Christmas isnt real. In Jim and Kates house, “Father Christmas”is really Mr Green. Mr Green doesnt climb down the chimney. He waits until the children are asleep. Then he quietly goes into their bedrooms and fills

21、their stockings with small presents. When they were very young, Mr Green sometimes wore a red coat. But he doesnt do that now. The children are no longer young, and they know who “Father Christmas” really is. But they still put their stockings at the end of their beds. 26. Christmas Eve is_. A. Chri

22、stmas Day B. the evening of Christmas Day C. the night before Christmas Day 答案C 27. Father Christmas often puts presents_. A. into childrens hats B. under childrens beds C. into childrens stockings 答案C 28. When the children were very young,_. A. they knew that Father Christmas wasnt real B. they did

23、nt know who Father Christmas was C. they thought their father was Father Christmas 答案B 29. When the children are older, they_. A. know that Father Christmas is really their father B. ask their mother to fill their stockings with presents C. know that Father Christmas is real 答案A 30. Father Christmas

24、 es into the house through the_. A. window B. back door C. chimney 答案C 试题The 20XX Ebola outbreak is the largest in history and the first Ebola outbreak in Test Africa. Although the current epidemic does not cause a significant risk to other nations, many countries, including China and the United Sta

25、tes of America, have actually been working closely with the Ebola hit states. For exle, the US Centers for Disease Control and Prevention (CDC) is taking precautions at home besides its activities abroad.20XX年7月试题 CDC s team of “virus hunters” is supported by specialized public health teams both in

26、West Africa and at the CDC Atlanta headquarters. Together, they offer continuous support to save lives and protect people. CDC works closely with a number of US government agencies, national and international partners. CDC s experience of working with Ebola is important to the World Health Organizat

27、ions growing West Africa Ebola response. On Sept. 2, 20XX , CDC Director, Tom Frieden called for more international partners to join this effort. “The sooner the world es together to help West Africa, the safer we all will be. We know how to stop this outbreak. There is a window of opportunity to do

28、 so-the challenge is to scale up the massive response needed to stop this outbreak. ” CDC s response to Ebola is the largest international outbreak response in CDC s history with over 100 disease specialists on the ground in West Africa , supported by hundreds of public health emergency response exp

29、erts stateside, activated at Level 1, its highest level, because of the significance of this outbreak. The CDC supports affected countries to establish Emergency Operations Centers at national and local levels and helps countries track the epidemic including using real-time data to improve real-time

30、 response. Efforts in West Africa to identify those infected and track people who have e into contact with them are improving. The CDC is operating and supporting labs in the region to improve diagnosis and testing sles from people with suspected Ebola from around the world. Local health care system

31、s are strengthened through munication, coordination with partners and training on infection control for health care workers and safe patient treatment. 26. How could we describe the 20XX Ebola outbreak? A. The first one in western countries. B. 1t did not ever threaten West Africa. C. Not the first

32、but the largest e. 答案C 27. The 20XX Ebola outbreak response was_. A. an American stateside activity B. an international activity C. a regional activity 答案B 28. What does the underlined word “massive” mean in Paragraph 3? A. Huge. B. Quick. C. Urgent. 答案A 29. How many disease specialists from CDC hav

33、e gone to West Africa for the Ebola response? A. Less than 100. B. A hundred. C. 10re than 100. 答案C 30. What action does CDC take to respond to the large Ebola outbreak? A. Work closely with governmental, national and international partners. B. Call for more partners to join this effort. C. Establis

34、h Emergency Operations Centers. 答案A 试题There are three kinds of goals：short-term， medium-range and long-term goals. Short-term goals are those that usually deal with current activities，which we can apply on a daily basis. Such goals can be achieved in a week or less，or two weeks，or possibly months. I

35、t should be remembered that just as a building is no stronger than its foundation，our long-term goals can not amount to very much without the achievement of solid short-term goals. Upon pleting our short-term goals，we should date the occasion and then add new short-term goals that will build on thos

36、e that have been pleted.2022年1月试题 The intermediate goals build on the foundation of the short-term goals. They might deal with just one term of school or the entire school year，or they could even extend for several years. Anytime you move a step at a time， you should never allow yourself to bee disc

37、ouraged or overwhelmed. As you plete each step， you will enforce the belief in your ability to grow and succeed. And as your list of pletion dates grows， your motivation and desire will increase. Long-term goals maybe related to our dreams of the future. They might cover five years or more. Life is

38、not a static thing. We should never allow along-term goal to limit us or our course of action. 21. Short-term goals are the ones that_. A. motivate you over the long haul B. might be measured for many years C. keep you engaged on a daily basis 答案C 22. The medium-range goals are built upon_. A. belie

39、f and success B. the motivation and desire C. the pletion of the short-term goals 答案C 23.Once we set ourselves long-term goals，_. A. we should stick to them until we plete them B. we may change our goals as we have new ideas and opportunities C. we had better wait for the exciting news of success 答案

40、B 24.What does the word“static”mean in the last paragraph? A. moving B. developing C. not moving 答案C 25. Which of the following statements is TRUE according to the passage? A. Anytime you move a step at a time， you may bee discouraged. B. Short-term goals all help in achieving your long-term goals.

41、C. Life is a static thing， thus never allowing along-term goal to limit us. 答案B 试题To minimize traffic jams in the city center and on major roads out of Sydney, the Citys highway department will not agree to road closures scheduled for weekdays or Saturdays. On minor roads outside the city center, we

42、ekdays and Saturdays may be considered. You must apply for approval to do roadwork and other roadrelated activities, tree cutting and use of very large construction machinery, ladders etc. Please note that approval is needed if you plan to block the road or footpath.20XX年7月试题 试题To minimize traffic j

43、ams in the city center and on major roads out of Sydney, the Citys highway department will not agree to road closures scheduled for weekdays or Saturdays. On minor roads outside the city center, weekdays and Saturdays may be considered. You must apply for approval to do roadwork and other road-relat

44、ed activities, tree cutting and use of very large construction machinery, ladders etc. Please note that approval is needed if you plan to block the road or footpath.2022年7月试题 试题To minimize traffic jams in the city center and on major roads out of Sydney, the Citys highway department will not agree t

45、o road closures scheduled for weekdays or Saturdays. On minor roads outside the city center, weekdays and Saturdays may be considered. You must apply for approval to do roadwork and other road-related activities, tree cutting and use of very large construction machinery, ladders etc. Please note tha

46、t approval is needed if you plan to block the road or footpath.2022年9月试题 Applications to have a road closed to traffic must be pleted and sent to the Departments Traffic Calming mittee at least a month before the scheduled date. Roads can be closed partially or fully, depending on your requirements.

47、 Partial road closures are only allowed in light traffic areas where, there will be at least 1 lane for traffic with extra traffic control measures to make sure 2-way traffic can continue to run for the duration of the work. Any change of traffic flow will require the proposal to be treated as a ful

48、l road closure. For further information about a partial road closure, please refer to Contacts. If you are organizing a parade, march or other type of street-based event, approval is also required and we remend you choose one of our 4 preferred routes. Choosing an existing route reduces the amount o

49、f planning you will need to do. 21. As a rule, Sydneys highway department will agree to road closures in the city centre scheduled for_. A. weekdays B. Saturdays C. Sundays 答案C 22. If you want a road closed to traffic, you must plete your applications and send them to the re1evant mittee at least _b

50、efore the scheduled date. A. a week B. 30 days C. two months 答案B 23. Partial of full road closures are decided by_. A. the requirements from applicants B. the traffic flow C. the road conditions 答案A 24. Which is NOT the condition for partial road closures according to the passage? A. In light traffi

51、c areas. B. On work days. C. There will be at least I lane for traffic during the work. 答案B 25. Which is the best title of this passage? A. Road Closure Procedures in Sydney. B. Road Conditions in Sydney. C. Road Management in Sydney. 答案A 试题Uncle Li and Uncle Wang are good friends. They live next to

52、 each other and their farms are both at the foot of the mountain. So they can help each other. But neither of them likes to use his head. Theyre both poor though they work hard. Most villagers have built new houses, but they still live in the low and broken houses. They never find out why.20XX年7月试题

53、Once Uncle Li went to town to buy some medicine for his wife. In the town he heard the apples in a city were expensive. He told Uncle Wang about it as soon as he went back. They decided to carry some apples to the city. They borrowed some money from their friends and bought nearly 1, 000 kilograms o

54、f apples in the villages and carried them to the city on a tractor. Bad luck! A lot of apples have already been carried there when they arrived. A few days later they had to sell them at a low price (价格）. They felt unhappy and returned to their village. “I cant understand why we sustained (蒙受）losses

55、 in business while others always profit (盈利）” Uncle Li asked one day. “The tractor was too small.” Uncle Wang said without thinking. “We11 carry more apples on a truck next time!” “I agree!”said Uncle Li. “How foolish (傻的）we were!” 26. Uncle Li and Uncle Wang live in the low and broken houses becaus

56、e_. A. they hope to save money B. theyre both poor C. their farms are at the foot of the mountain 答案B 27. The two farmers carried the apples to the city to_. A. make a Journey B. make a profit C. meet their friends 答案B 28. The tow farmers had to sell their apples at a low price because_. A. theirs w

57、erent as good as the others B. they forgot to carry them on a truck C. a lot of apples had been already carried to the city 答案C 29. Uncle Li and Uncle Wang were unhappy because_. A. they had sustained losses in business B. they had lost some money in the city C. something was wrong with the tractor

58、答案A 30. Which of the following is true? A. The two farmers found out why they were poor. B. The two farmers will soon get rich. C. Neither of the farmers is clever. 答案C 试题Without good budget management, you are likely to overspend on marketing accidentally. Here are three steps that help to make a g

59、ood marketing budget. 20XX年6月试题 试题Without good budget management, you are likely to overspend on marketing accidentally. Here are three steps that help to make a good marketing budget. 20XX年1月试题 试题Without good budget management, you are likely to overspend on marketing accidentally. Here are three s

60、teps that help to make a good marketing budget. 2022年1月试题 Step 1: Organize financial information The first step is to be clear of your current financial situation. You need to know how much money your pany makes monthly and the changes that might arise in the future. Although ine flows change throug

61、hout the year. you must organize the information based on reliable revenue-the minimum amount of money your pany makes each month. A realistic budget plan will always focus on the ine that exceeds the expenses. Not the total revenue that es in. When you have determined the amount of disposable ine a

62、vailable for the pany. you should determine where the money wil1 go. Step 2: Determine where you want to spend marketing funds After you know the total amount available to spend on marketing. the next step is how you plan to spend that money. Three main factors decide how you spend marketing funds:

63、the budget amount , your past experiences. and where you can reach the right audience. You will start organizing how to spend the funds based on the amount. Besides. you need to consider the strategies that have worked in the past. Also, you need consider which marketing channels will allow you to r

64、each the right audience. Step 3: Assess data and make appropriate changes The final step in building a good marketing budget is the analysis of the plan and any changes that may improve revenue. Ultimately. marketing is designed to bring in extra revenue. If the activity does not bring in any additional revenue over its cost , then it is better to change strategy and try something else. Assessing the data is a vital part of creating an effective marketing strategy. Evaluation begins with paring past performance to the performance after marketing the product or services