旅游概论英文课件：Lect 15 Attractions

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1、AttractionsThe heart of the industryAttractions are central to the tourism industryThey are the main motivating force that drives the tourism industry.attractions as discussed here are actually one of the smaller economic components of the tourism industry,particularly when compared to transportatio

2、n and accommodation.Yet their importance is paramount.No one will use a hotel if there is nothing to attract them to the area.The attraction is the“thing”that brings the visitor to the area.There are many ways to look at attractions and most of you can name many that you have visited or would like t

3、o visit.This lecture will explain the importance of attractions and give you some sense of the vast range of attractions types.We will not have time to go over all the attraction types but will give you a few examples.Goeldner and Ritchie Attraction CategoriesFive major categories and many subcatego

4、ries Cultural attractions Angkor Wat World Heritage,The Museum of Maritime Silk Road Natural attractions Mt.Huang,Nature Reserve,National Park Events Monaco Grand Prix,conferences,religious events Recreation Swimming,hiking,sex,relaxation Entertainment Casinos,Amusement Parks,shopping(Goeldner&Ritch

5、ie,2006)Angkor Wat,CambodiaMonaco Grand PrixDisney World,FlordiaAmusement and Theme ParksConey Island,New York,New York.There are 600 amusement parks in the US and 300 in Europe(no idea how many there are in Asia and South American or Africa but many thousands)Amusement parks in the US generates app

6、roximately 10.3 billion dollars and employs 275,000 seasonally.Three hundred and twenty-two million visits are made to these attractions in the US every year.Most important tourism market segment-familieshttp:/ The US now has over 400 casinos,creating more than 350,000 full time jobs with a total of

7、 11.8 billion dollars in salaries In US approximately 310 million visits casinos per year Market segment,young middle class A controversial industry Macao is the largest casino/gambling venue in the world,each table accounts for approximately$US18,000(Asian Times,2005)Horse and dog racing form an in

8、dustry at least equal and possibly greater than casinos.Los Vegas Venetian Resort and Casino,MacaoNatural Attractions In Canada in 2006/7 approximately 13 million people visited natural areas,National parks US parks saw 266 million visits(Parks Canada,2008).Rockwood Park in Saint John had approximat

9、ely 500,000 visits over the past year(there are approximate 70,000 population in Saint john)(City of Saint John,2007)Banff National Park,CanadaMt.Field NP,TasmaniaIguazu NP,Argentina Gros MourneNatural Attractions,contTree Top Walk,Costa Rican Rain Forest Parks and reserves are often divided into a

10、number of sub categories,for example:World Heritage Sites(http:/whc.unesco.org/)Grosse Mourn World Heritage Site,Newfoundland(http:/www.pc.gc.ca/pn-np/nl/grosmorne/activ/activ2e_e.asp),Iguazu National Park,Argentina National Parks Lake District National Park,U.K.(http:/www.lake-district.gov.uk/),Mt.

11、Field National Park,Tasmania(http:/.au/tassi/parks-a.htm)Natural Areas,contOn the Ice Tromso Norway,any food up there?J.Trehune,2005Dinosaur Provincial Park,World Heritage Site,Alberta,Canada Provincial/Regional/State Algonquin Provincial Park,Ontario(http:/www.algonquinpark.on.ca/),Dinosaur Provinc

12、ial Park,Alberta(http:/tprc.alberta.ca/parks/dinosaur/flashindex.asp),Local Rockwood Park,Saint John(http:/saintjohn.cioc.ca/details.asp?RSN=746),Stanley Park,Vancouver(http:/www.city.vancouver.bc.ca/Parks/parks/stanley/)Cultural Heritage SitesNearly 35,000 people are employed in Canadas heritage in

13、stitutions,resulting in$700 million in labour income.Canadas heritage institutions generate$1.5 billion for the economy,twice as much as governments invest in them.Empress Hotel,Victoria BCMardi Gras Carnival,New Orleans Quebec Winter CarnivalHarbin Ice and Snow FestivalFestivals and EventsFestivals

14、 and Events The International Festivals and Events Associate(IFEA)reports that:IFEA member events alone are estimated to have a combined economic impact of$25 billion dollars Attended by 405 million peopleFestivals and events are among the most successful tools available to communities,cities,states

15、,regions,and countries to increase tourism,create powerful and memorable branding and imaging opportunities,encourage positive media coverage,effect economic impact,and enhance the quality of life for those who live there(http:/ represents only a small group of events relative to what is available i

16、n this segment of the attraction industry.For example,the Quebec Winter Carnival,one of the three biggest Carnivals in the World(Harbin and Sapporo)Recreation/The top recreational attraction when travelling is shoppingThe West Edmonton Mall in Edmonton,Alberta is North Americans largest and third la

17、rgest in the world and runs on tourists.(http:/ is Albertas largest tourist attraction with 60,000 visits per day and approximately 22 million visitors a year more than visit the famous Rocky Mountain Parks,World Heritage Site(Banff,Jasper and other mountain parks).1.Freshwater Fishing-42.1 million2

18、.Tent Camping-38.6 million3.Horseback Riding-38.0 million4.Overnight Hiking-36.6 million5.Golf-25.7 million6.Tennis-18.3 million7.Recreaction vehicle(RV)Camping-18.2 million8.Hunting(Shotgun/Rifle)-18.0 millionFor the complete listing see:http:/ is a revised ranking of most popular outdoor recreational activities in the US for 2005.I have removed those that do not usually deal with travel and tourism:Outdoor recreational activities in USOutdoor Recreation