Mallstyle[中国]品牌渠道拓展报道

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1、Mallstyle investment China Business ReportDepartment stores and commercial brands introduction 百货商业知名品牌引进Clothing brands channels to expand investment服饰品牌渠道拓展招商2012.06.185 4 3 2 1DATETAKESCENES1001PRODUCTIONCREATED WITHMicrosoft PowerPoint01About us 关于我们 02Brief description on businesses 业务简介03Cloth

2、ing brands to expand investment服装品牌拓展招商04Department stores and commercial brands introduction百货商业品牌引进05Distribution of trust preferred brands 经销托管品牌推荐06Accurate consulting industry personnel 行业人才精准咨询07Service business resource integration 服务商家资源整合08Our memberships 我们的会员09 China city channel resource

3、s 中国城市渠道资源 10Contact us 联系我们01About us 关于关于我们我们 Division 2Our advantages我们的优势Division 1We in China 我们在中国 Division 3The target,mission and strategy目标，使命和策略ANIMATEDSCENE01About us 关于我们 We in China 我们在中国mallstyleANIMATEDSCENE01The emerging role of Chinas garment industry中国服装行业的新兴角色力量Industry resources

4、and a wide range of professional management consultant广泛的行业资源与专业的管理顾问Channel directional efficient development solutions高效的渠道定向拓展解决方案A full range of channel development and management services全方位的渠道拓展和管理服务The establishment of industry whole channel development new pattern建立行业全渠道拓展新模式Trusted channel

5、development strategy cooperation model值得信赖的渠道拓展战略合作典范Our advantages 我们的优势 SCENE01mallstyle30 Management consulting industry 行业管理顾问300 The famous department store business 知名百货商业300 The well-known clothing brands 知名服装品牌300 Partners of high-grade apparel industry chain 高档服装产业链合作商3000 High quality tale

6、nts 高品质行业人才30000 The well-known distribution(including escrow)business 知名经销（含托管）商ANIMATEDOur advantages 我们的优势 SCENE01mallstyleMany industry professionals association 众多的行业专业人才联合High quality information cooperation huge quickly 庞大的高质量信息合作迅速Combined code management system innovation 创新的联合代码系统管理Profess

7、ional cooperative list the best matching 专业的合作列表最佳匹配Secure enterprise mailbox Suda audience 安全的企业邮箱速达受众Enterprise efficiency of cooperative concise text 简洁的企业文本合作效率The financial statements summarizing management system 系统的财务报表总结管理The standard business develop sustained success 标准的业务制定持续成功Offices aro

8、und the expansion project 各地的办事机构拓展项目ANIMATEDThe target,mission and strategy 目标，使命和策略SCENE01mallstyleCompany goals 公司目标Clothing industry internationalization fully expand channels of the most valuable business leader做服装行业全渠道拓展的最有商业价值的国际化领先企业Company mission 公司使命Guide to expand business decision key,c

9、reating a successful channel construction continued引导关键的拓展业务决策，创造持续的渠道建设成功Company strategy 公司策略Adaptation orientation strategy established rational expansion,select the appropriate channel development gains顺应既定的定向战略合理扩张，选择适合的渠道拓展获得收益ANIMATED02Brief description on businesses 业务简介6Brief description on

10、 businesses 业务简介Others 其他Service business resource integration服务商家资源整合Accurate consulting industry personnel行业人才精准咨询Distribution of trust preferred brands经销托管品牌推荐Department stores and commercial brands introduction百货商业品牌引进Clothing brands to expand investment服装品牌拓展招商54321ANIMATEDSCENE025432Department

11、 stores and commercial brands introduction百货商业品牌引进Distribution of trust preferred brands经销托管品牌推荐Clothing brands to expand investment服装品牌拓展招商The main business 主营业务ANIMATEDSCENE02165432Accurate consulting industry personnel行业人才精准咨询Service business resource integration服务商家资源整合Others 其他The other busines

12、s 其他业务ANIMATEDSCENE021603Clothing brands to expand investment服装品牌拓展招商5432Clothing brands to expand investment 服装品牌拓展招商ANIMATEDSCENE0316Outline概要Customer orientation客户定位Main business主要业务Help and guidance to improve the channel expanding brand awareness and decision-making skills帮助和指导品牌提高渠道拓展意识和决策技能1.

13、Luxury brands(including the international one,second-line brand)professional consulting 奢侈品牌（包括国际一、二线服饰品牌）专业咨询 2.The three or four line and designer clothing brand,the domestic one,second-tier famous apparel brand 国际三、四线和设计师服饰品牌，国内一、二线知名服饰品牌3.High-grade or high-grade emerging apparel brands 高档或中高档新兴

14、服饰品牌.Analysis of current development of quality and new development needs,formulate development plan 分析现有拓展质量和新增拓展需求，制定拓展方案.The directional expansion of the brand straight battalion,hosting,distribution,franchises,.定向拓展品牌直营、托管、经销、联营店，.The stock market to expand the brand sale channels(online and off

15、line)拓展品牌库存市场特卖渠道（线上和线下）5432ANIMATEDSCENE0316Business advantage业务优势Typical role典型角色Commercial value商业价值.30 management consulting industry cooperation 30个行业管理顾问合作.300 famous department store business liaison and cooperation 300家知名百货商业联络与合作.30000 well-known distribution(including escrow)business liais

16、on cooperation 30000个知名经销（含托管）商联络.Regular brand research and data update 定期品牌调研并资料更新Expansion Planning Manager 拓展策划经理 Channel Development Manager 渠道拓展经理 Sales Development Manager 特卖拓展经理 Channel management consultant 渠道管理顾问HR Consulting Manager 人才咨询经理To maintain and promote the industry to develop co

17、nfidence in the best execution,to achieve industry leading commercial value维护和促进行业拓展信心的最佳执行 实现行业的领先商业价值Quantitative Marketing 量化拓展营销Channels of integrated marketing 渠道整合营销03SCENEANIMATEDIn order to meet customer demand as the starting point of the channel better Marketing channels continue to integr

18、ate transform competitive environment and customer requirementsChannel in multiple levels of different periods and different market agreement to expand the integration scheme To reduce costs,gain a wider range of customers,improve economic benefits以更好的满足客户渠道需求为出发点变换的竞争环境和客户需求进行营销渠道延续整合不同时期和不同市场协定多层面

19、的渠道拓展整合方案有利于降低成本，获得更大范围顾客，提高经济效益 According to the customers channel development integration scheme(including the straight camp,hosting,distribution,franchises,.)Help customers with low cost launch channel extension Effectively in the target area to achieve channel layout According to the actual effe

20、ct and Channel Development Commission Is the most cost effective,zero risk model to expand marketing mode根据客户的渠道拓展整合方案（包括直营、托管、经销、联营店，）帮助客户以低成本启动渠道定向拓展有效地在目标区域实现渠道布局并按照渠道拓展实际效果收取佣金是最有效低成本、零风险新型拓展营销模式04Department stores and commercial brands introduction百货商业品牌引进5432Department stores and commercial br

21、ands introduction 百货商业品牌引进ANIMATEDSCENE0416For the department store business processing Investment business risk,save the investment cost为百货商业处理招商业务风险，节约招商成本The main city China well-known department stores and commercial and emerging department store business中国各主要城市的知名百货商业和新兴百货商业.Introduction of lux

22、ury brand(including international one，second-line brand)professional consulting 奢侈品牌引进（含国际一、二线服饰品牌）专业咨询.The integration of well-known brand or the best potential brand,provide partial or total investment for the department store business 整合知名品牌或最佳潜力品牌，为百货商业提供部分或全面招商Outline概要Customer orientation客户定位M

23、ain business主要业务5432ANIMATEDSCENE0416.300 well-known clothing brand communication and cooperation 300家知名服装品牌联络与合作.Regular department stores and commercial investigation report 定期百货商业调研形成报告Brand Manager 品牌招商经理 Commercial project manager 商业项目招商经理 Brand business consulting 品牌业务咨询The implementation of d

24、epartment stores and commercial investment cooperation effectiveness and commercial service value实施百货商业招商合作的有效性和商业服务价值Business advantage业务优势Typical role典型角色Commercial value商业价值05 Distribution of trust preferred brands 经销托管品牌推荐5432 Distribution of trust preferred brands 经销托管品牌推荐ANIMATEDSCENE0516Appro

25、priate investment change life,change the appropriate customer brand合适投资改变生活,合适客户改变品牌.Chinas economic strength,the experience of industry distribution agents 中国有经济实力、行业经验的经销代理商.Chinese local market resources or shops selling agent 中国有当地商场资源或有商铺的经销代理商.The main city China well-known host 中国各主要城市的知名托管商.

26、Recommended brand decision-making layer to access preferential joining policy 推荐品牌决策层给到权限优惠的加盟政策推荐品牌决策层给到权限优惠的加盟政策.Provide the domestic part of the city more services(such as protocol Hotel)提供国内部分城市的更多服务优惠（如协议酒店）.The distinguished members will receive regular system of brand information 尊贵会员将定期收到系统的

27、品牌资讯Outline概要Customer orientation客户定位Main business主要业务5432ANIMATEDSCENE0516.300 well-known clothing brand communication and cooperation 300家知名服装品牌联络与合作.We regularly updated to reflect the data distribution service providers,brand investment pace of change 我们定期更新经销托管商资料，以反映品牌投资变化的步伐Brand Manager 品牌调研

28、经理 Brand investment manager 品牌投资经理Improve the distribution agents investment profit efficiency and business service value提高经销代理商的投资盈利效率和行业商业服务价值Business advantage业务优势Typical role典型角色Commercial value商业价值06 Accurate consulting industry personnel 行业人才精准咨询5432 Accurate consulting industry personnel 行业人才

29、精准咨询ANIMATEDSCENE0616The right job change life,change of Enterprise Talents合适工作改变生活,合适人才改变企业Accurate personnel recommended to ensure that the recommended talent high matching degree精准人才推荐能确保所荐人才的高匹配度.Position:manager of the company(including)above,brand shop Deputy Manager(including)above,.职位：公司经理（含

30、）以上、品牌店铺的副店长（含）以上、.Qualifications:three years(including)above related job experience 资历：三年(含)以上相关职位实践经验.Past performance and salary based on seniority give recommend appropriate industry enterprises 基于以往资历表现与薪资给予推荐合适的行业企业.Have the opportunity to cooperate with our other projects 有机会与我们进行其他项目合作Outlin

31、e概要Customer orientation客户定位Main business主要业务5432ANIMATEDSCENE0616.300 well-known clothing brand communication and cooperation 300家知名服装品牌联络与合作.300 famous department store business liaison and cooperation 300家知名百货商业联络与合作.3000 high quality talent in the industry liaison and cooperation 3000个高品质行业人才联络与合

32、作HR Consulting Manager 人才咨询经理The creation of talent resource integration of high commercial value创造“人才资源整合”的高效商业价值Business advantage业务优势Typical role典型角色Commercial value商业价值07 Service business resource integration 服务商家资源整合5432 Service business resource integration 服务商家资源整合ANIMATEDSCENE0716Cooperative

33、 partner合作伙伴Main business1主要业务1Main business2主要业务2.Business of high-grade or high-grade department store business in China 中国高档或中高档百货商业相关商家.Chinese and overseas high-grade or high-grade clothing industry related businesses 中国和海外高档或中高档服装行业相关商家 The integration of China luxury or high-end department st

34、ores and commercial preliminary orientation planning,Business planning,architectural design,brand agency businesses 整合中国高档或中高档百货商业前期定位策划、商业规划、建筑空间设计、品牌招商代理等商家 The integration of domestic and foreign high-grade or high-grade garment industry face accessories,design management,factory production,decor

35、ation and other business 整合国内外高档或中高档服装行业面辅料、设计管理、生产工厂、装修工程等商家5432ANIMATEDSCENE0716Business advantage业务优势Typical role典型角色Commercial value商业价值.300 luxury apparel industry chain collaboration business liaison 300家高档服装产业链合作商联络.300 department stores and commercial chain business cooperation 300家百货商业链合作商B

36、usiness Consulting Manager 业务咨询经理Provide excellent high-quality business cooperation channels for industry integration platform,develop more business opportunities 为行业提供高素质合作商家优良渠道整合平台，拓展更多商机08 Our memberships 我们的会员Member positioning 会员定位.Clothing brand talents:see talent Consulting positioning 服装品牌

37、人才：见 人才咨询之人才定位.The distribution agent managed:see the distribution agent partners经销代理托管：见 经销代理之合作伙伴Membership level 会员级别Experience the membership,membership体验会员、尊贵会员 Member management 会员管理Main business 主要业务.Assessment,licensing and management member 评估、许可注册和管理会员.Investigation of claims to be our mem

38、ber complaints 调查针对声称自己是我们会员的投诉ANIMATEDSCENE08Typical role 典型角色Membership Manager 会员经理Commercial value 商业价值To help members achieve self-worth or Business requirements,process business accelerated members帮助会员实现自我价值或事业需求，加速会员的商业化进程Our memberships 我们的会员Positive08SCENEBecome the member 成为会员ANIMATED Pers

39、onal experience a member 人才体验会员Positive Sales experience of members 经销体验会员The application conditions:1 job:manager of the company(including)above,brand shop Deputy Manager(including)above,.2 qualifications:three years(including)above related job experience申请条件：1.职位：公司经理（含）以上、品牌店铺的副店长（含）以上、2.资历：三年(含)

40、以上相关职位实践经验 The application conditions:1 of Chinas economic strength,the experience of industry distribution agents2 Chinese local market resources or shops selling agent3 Chinese main city well-known host申请条件：1.中国有经济实力、行业经验的经销代理商2.中国有当地商场资源或有商铺的经销代理商3.中国各主要城市的知名托管商Positive08SCENEANIMATED Personal ex

41、perience a member 人才体验会员Positive Sales experience of members 经销体验会员Application procedure:1 in accordance with the conditions,please submit your resume to E-mail:2 we after it receives the application,give you mail 5 working days3 if we become people experience membership,access to the specified memb

42、ership through joint code we design申请流程：1.符合上述条件，请提交本人简历E-mail至：2.我们收到申请后，5个工作日内给你邮件回复 3.若成为我们的人才体验会员，通过我们的联合代码设计获取指定会员席位 Application procedure:1 in accordance with the conditions,please E-mail: for an application form2 we receive mail,mail to you within 5 working days.3 you received the application

43、 form please fill out and E-mail to:4 of our applications received mail,mail to you within 5 working days.5 if we become distribution experience membership,access to the specified membership through joint code we design申请流程：1.符合上述条件，请E-mail至： 索取申请表；2.我们收到邮件，5个工作日内给你邮件回复；3.您收到申请表请认真填写好并E-mail至：；4.我们收

44、到申请表邮件后，5个工作日内给你邮件回复；5.若成为我们的经销体验会员，通过我们的联合代码设计获取指定会员席位（Membership is slightly 尊贵会员略）09 China city channel resources 中国城市渠道资源 SCENE09China city channel resources 中国城市渠道资源 300 city dealers resources(30000 well-known dealers)60 city Straight battalion store resources(300 well-known department stores a

45、nd commercial)300个城市经销商资源(30000个知名经销商)60 City Resources Hosting(3000 well-known Hosting providers)60个城市托管商资源(3000个知名托管商)60个城市直营商场资源(300个知名百货商业)ANIMATEDShanghai10 Contact us 联系我们Clothing brands channel development outsourcing服饰品牌全渠道拓展外包倪 生136 8199 7851 倪生 Henry Ni 执行副总 CEC mallstyle investment(Shanghai)Co.,Ltd.8-218,IFC Phase 2,No.8 Century Avenue,Pudong,Shanghai上海市 浦东新区世纪大道8号 国际金融中心2期8-218D L ：86-21-6062 6362 F A X :86-21-6062 7888 M P ：136 8199 7851 E-mail: MALLSTYLEANIMATEDSCENE6Contact us 联系我们M P：136 8199 7851Henry Ni 倪生 CEC 执行副总Thanks!演讲完毕，谢谢观看！