开发信模板

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1、既然大家对报价信这么有兴趣，我就发一封贸易公司给我的报价邮件，大家看看她怎么写的，我把自己的名字和双方公司名都隐去的，别的一字不改，大家看看吧：Dear C,Thank you for your calling! Welcome to visit our factory if your time permitted.Please kindly find the attached offer sheet for your selected items. 2 greenhouses, 1 sprayer and 1 hand truck. By the way, I also recommend

2、some new items for your reference. Home Depot gave us big orders with good qty in these ones. You can also see the details in the quote file, which all marked in red.Our factory was built in 1998, with 50 office guys and 200 workers now. Our main market is Western Europe, USA and Middle East. The ma

3、il customers are Wal-mart, Home Depot, Lidl, B&Q, Kmart, etc. Some of them are cooperated from importers.We also passed the factory audit from SGS, BSCI, HQTS, etc., and have full of experience in dealing with big customers. I think its indispensable for you! Right?Pls call me before your visiting.

4、Ill arrange a car to pick you up. Hope to see you soon!Regards,Amy* Ltd.Tel: *Fax: *Mail: *学习了一下下外贸公司可以这么做阿邮件中看出来,你们也没有合作过,要不她也不回再来个公司的介绍有报价有推荐有公司介绍很全面还很有礼貌综合起来很符合楼主一直所说的标准不过她的这 . 你说的没错，这封邮件写的很好，让我一看就觉得这个业务员的素养很高，连带也会觉得这个公司不错，很专业。 至于60个单词的问题，其实只是针对于开发信的，像她的邮件写这么长，也是基于我们刚通过电话，她马上回复过来，我会有很深的印象。这样说吧，从我

5、初次打她电话，到我收到她的邮件和报价单，总共不到40分钟，效率真够高的。我自然又多打了几个印象分。 她的价格我也可以接受，所以需要接下去面对面谈一下，很多东西一谈拢，就可以确认样品了哈哈，她回答的很巧妙，只是说和很多大买家有合作经验，而且其中一部分通过中间商做的。这句话很有意思，回答得滴水不漏，我对她刮目相看！你可能没有大客户，但是你给别的老外供的货，可能最终的流向会是国外的大买家。呵呵所以我很有兴趣先下一单给她，看看她的供应能力、配合程度以及对她合作工厂的控制力。Dear *,We supply bamboo flooring with high quality and low price,

6、 with 10 years manufacturing experience!Please kindly find the pictures with offer in attachment. Any questions, contact me freely. Thank you!Best regards,Jason*Co., Ltd.Tel: *Fax: *Mail: *Web: Dear *,Glad to hear that you are on the market for fitness equipment. We specialize in this field for 10 y

7、ears with good quality and pretty competitive price. All our products with CE approved and exported to many countries. Hope to be a partner of your company!If you are interested in, I ll send you our catalogue.Thanks for your valuable time.Regards.*tel: fax: web:一个客户说要来访问工厂的，昨天 ，在我等得快绝望时被告知今天会到中国，我兴

8、奋的回了： So exciting to see you soon， 并问他时间安排并去接机.现在回头一看，觉得是不是写错句子了 oh，god！Hi *,Im so glad to hear that youll be in China soon, and hope to have a face-to-face meeting with you!Could you pls give me your time schedule and cell phone number? Well arrange to pick you up from the airport!My cell phone is

9、*. Pls call me if any questions. Thank you!Kind regards,* 看你这么急，我先回你的吧Dear XXGlad to hear that youre on the market for flag/Banner,We specialize in this field for several years.We supply to Carrefour and Coca-Cola banner fabric, or export to other countries create national flag, ad flag,with good qu

10、ality and pretty competitive price.Should you have any questions, pls do not hesitate to contact me. FREE SAMPLES will be sent for your evaluation!Tks & br,Haining Boyu Warp Knitting Co., Ltd.Vine QianE-mail: salesTel :86-573-87670668Fax:86-573-87670667我需要推广我们的旗帜面料给澳大利亚的一些公司。我有消息是知道他们有在中国采购旗帜面料。我想打进

11、他们的市场。首先我们是比较专业的做这个面料的， . 你邮件可以不用改，但是主题可以这样写：Re: Flag & Banner factory/Coca-Cola, Carrefour supplier/FREE SAMPLES provided!你根本不用跟客人说你是通过中间商做的，这个问题只有当客人来你们公司了，当面问起，才告诉他。，你的帖子让我心悦诚服啊！呵呵，我新手一名，麻烦帮我改一下开发信可以吗？Dear Chaloem Chingphimai, Good days! I am Joyce who works for Bosking Power Co.,Ltd which compan

12、 . 太长了哦，而且从句太多了，第一句里面就有who和which，连续两个定语从句，好复杂啊，客人会看得很累的哦。稍微改简单一些吧：Dear Chaloem Chingphimai,Glad to see you on 107th Canton Fair!This is Joyce from Bosking Power Co., Ltd. We supply brush cutter, mist sprayer, etc. with high quality and low price, with many years experience!If you have interest, pls

13、visit our website . Price list will be sent on request!Please contact me for further details. Thank you!Kind regards,Joyce亲爱的LZ.我是刚做外贸2个月.4月份有幸去参加了香港的一个展会,回来后就给客户发邮件.刚开始我的邮件是很长很长,这2天看了你的帖子后就学着改.可是还是没有客户回我的邮件.555麻烦你帮我改下好吗?感激不尽!我 . Hi sir,Thank you for visiting our booth in HK fair.Regarding the ULTRA

14、SONIC CLEANER you inquired, pls find the pictures with some details in attachment. All the items strictly according to CE/ROHS/GS/PSE!If needed, well be pleased to give you our best offer!Thanks & best regards,Peggy 你的产品只有出欧洲么？PSE貌似是日本的哦。有没有去美国的认证？如果有，那就把UL也加上Hi *,Glad to hear that the inspection is

15、 ok!Attached the P/I for your review. Pls kindly sign and send me back if you find its the right time.Thank you!Kind regards,* 呵呵，没问题，那我就一句一句分析你的开发信，朋友们也一起看看，是不是还有其他问题。先把你原文放这里，下面再分析。Dear Sir/Madam,Im glad to know you,This is Tracy Lee from GF furniture hardware factory in china.We are the producer

16、ofhigh quality office furniture , modern classical furniture,metal furniture,eames series furniture,furniture hardware and so on.I attached our e-catalog for your reference,Any demands please kindly contact with us.Thanks.Best regards.1）开头Dear Sir/Madam，最好不要这样写，如果知道客人名字，最好把名字写上，会给他一种尊重的感觉。即便实在不知道名字，

17、知道对方是男是女也行啊，最好就是写Dear sir或Dear madam，这样也会舒服点。如果连对方男女都不好判断，那就写Dear Sir or Madam, 最好不要出现/这个符号，客人更容易觉得这是封群发的模板邮件。2）Im glad to know you. 这句话是有问题的，我知道你想表达的意思，但是这句是典型的Chinglish，就是中国式英文，你根据中文的意思字面翻译的，但是这句话不这样说，不能说表达有错，只能说表达不地道！我相信你从来不会从欧美客人的邮件里发现这句话的。如果你见过这个客人，可以说“Glad to see you in Shenzhen.”或“Glad to see

18、 you in Canton Fair”，或者 “Thank you for visiting our company!”等等表达方式，或者干脆用Glad to write to you!，尽量用欧美人的寒暄方式，不要用中国式问候硬翻成英文，很别扭的。3）This is Tracy Lee from GF furniture hardware factory in china. 这句话没错，但是为了突出工厂，最好写成GF Furniture Hardware Factory.4）We are the producer ofhigh quality office furniture, moder

19、n classical furniture, metal furniture, eames series furniture, furniture hardware and so on. 这句话是不是有点长？如果要写长句，最好用一下从句，结构上会比较分明，看上去舒服一点。另外producer这个词我个人觉得，视觉冲击力没有manufacturer强。当然这只是我个人看法。5）I attached our e-catalog for your reference, 首先这是一整句话，最后要用句号，不是逗号。还有，你邮件里第一人称太多了，先是I，再是We，现在又是I开头的句子，句型太单调了，会让看

20、的人觉得很无聊。如果换成Attached our e-catalogue for your reference!或者Enclosed our e-catalogue for your review!是不是会稍微好一点？6）Any demands please kindly contact with us. 一开始就谈“需求”是不是太直接了？如果换成有任何问题，请随时联系我们，会不会更加委婉一些？ 好了，根据以上的分析，我重新写一下，看看是不是比原文有一点进步了：Dear Sir or Madam,Glad to write to you! This is Tracy Lee from GF F

21、urniture Hardware Factory in China. Were the MANUFACTURER of high quality furniture with competitive price! Such as office furniture, modern classic furniture, metal furniture, hardwares, etc.Attached our e-catalogue for your reference! Quotation sheet will be provided at once if needed. Any questio

22、ns, pls do not hesitate to contact me. Thank you!Best regards,Tracy Lee我又改了很多次，看看行不行?还有我开发信发了很多，但是目标客户很少，会的就很少了。我不知道自己的错误在哪里？做金属制品目标客户是什么呢？Dear Sir :How are you ?Glad to hear that you are in the markert for metal products .As factory,we specialize in this field for several years ,with good quality a

23、nd pretty competitive price.Shouldyou have any interests ,please do not hesitate to send us the drawings or samples.We can customize the samplesand quote the best price for your approval.Email me or just call me directly. Thank you!Best RegardsRicky KanCompany: Ningbo Jiangdong Thrivigor import & ex

24、port Co.,Ltd.Address: Room 513 No.1 Building,East Business Center No.456 XingNing Road, Ningbo 315041 Chinatel: +86-574-89070801-5 fax: +86-574-89070805mob : +86-13857822365E-mail: sale21sale21 Website: 客人询价后，提供一个图稿让我们给他打样，我根据客人的图稿，给了客人很多较好的意见，客人都采纳了，但是今天客人回我一封邮件，内容是：That is great!Hi *,Thank you soo

25、oooo much for your kind mail! I appreciate!We sincerely hope to find a way to cooperate with you! If your customer would like to place the order to another vendor, thats ok! But if you have another chance in the near future, pls keep me posted! Its my pleasure to be on service of you!By the way, wil

26、l you plan to visit China soon? I really hope to have a face-to-face meeting with you!Take care! Hope everything goes well!Thanks and best regards,* 既然客人都这么坦白了，自然要谢谢他。但不要表现的紧盯着订单不放，眼光放长远一点，让客人感觉你很大度，即使这次不下单给你，你也不会不高兴，只要他有任何需要，为他服务是你的荣幸！ 只要客人有点感动，以后有合适的机会，还是会想到你的。这时候就大打人情牌好了，邮件稍微长一点也无所谓。呵呵关键词要设得巧妙，比如

27、说你在google英国站搜索英国当地的杯子供应商，mug这个词你用过了，搜到一些，没有找到合适的，可以改成sell mug，或者supply mug，或者provide mug等等，搜出来的就是英国的贸易商了，或者有些B2B的，那英国的贸易商针对的是英国本地和其他欧洲客人，卖杯子给他们。但是这个贸易商同样也需要进口杯子啊，那他就是你的潜在客户了你的网址整整出现了三遍，正文里两遍，签名里一遍，太重复了！只要一遍就可以了。 另外，msn和skype去掉，专业的公司和客人是不会写这些东西的。签名里只能有公司名，电话，传真，邮箱，最多再加上你的title，公司网址，还有地址大哥下面是我的开发信，帮我看

28、看哪里要修改的 Dear Sir Nice to meet you!This is Kevin from XXX Electronic & Technology Co.,Ltd in Shenzhen. We have our own factory and produce RGB and (other color) Strip light, Tube Light ,Spot Light and Panel light with ten years.We can accept OEM produce and have passed CE and .ROHS certificate, our p

29、roduct is used high brightness material and very good SMD chips to guarantee production and the light is Energy-saving.We have very good price and high quality to give our customers ,because we hope can coorepate for a long time .Pls reply to me if you have any questions,thanks!看到你的帖子，自己真的觉得那个差距啊.呵呵

30、，请楼主帮我指点一二1）不知道楼主有没有面对过广交会的邮件跟踪问题，很多有点意向的回去咋联系就是不回信了，以下的是其中的一封This is Vick ,how are you ,have you gone back to your office from Canton Fair ?we are a professional rigging manufacturer here in China ,we have a good talk in the Fair.In the Canton Fair ,I gived you the Hydraulic Pressing Machine Price

31、,do you still remember me ?We can produce CHL100,CHL200,CHL300,CHL600,CHL1000,CHL1500 TONS series . The Aluminum Ferrules Rope has the homogolous size to the Hydraulic Pressing Machine.Other Products include lifting slings ,ratchet tie down ,chains ,lifting clamps.In the attachment ,pls see the main

32、 products we exhibited .Any information or questions pls tell me ,we will pay high attention to your email ,tks .Best RegardsVick Lee2）国外的也有好多的所谓的“外贸公司”吧，跟他们联系的话，能得到及时的回复，但是之后就没有的下文，感觉消失了一般，咋整3）有些邮件中把价格压得好低好低，基本上就不挣钱了，自己处于老板和客户之间，两难，楼主有没有什么高招能让这样的单子做下来？4）还有一个就是最近我面对外国的同行的时候，也知道他们会从中国采购一些产品，每次广交会都会见到

33、她，可以说是彻底的行家，对价格，样品质量很熟悉，还总是让我报价，透了，是不是耍着我玩呢，还是真的有意向。1）你的邮件太长，也太啰嗦，你的第一段和第二段其实用两句话就可以了：Glad to see you in Canton Fair! This is Vick, from.We manufacture. 这样就足够了！你光是Canton Fair这个词就提了三次，你有没有从Canton Fair回来，我们在Canton Fair谈得很投机，在Canton Fair里你累不累啊？其实一到两句话就可以说明白的，你非要长篇大论，客人未必有兴趣看的！2）国外的外贸公司很多很多。如果你发了邮件，报报价，

34、接着没下文了，那说明你工厂的硬实力或者你个人的软实力不够，不在他们考虑范围里，他们有更好的选择。3）谈价格有很多很多技巧，但是归根到底还是基于自己对产品的专业。我前面提到很多很多关于谈价格的，你可以翻出来看看。4）我永远不会怀疑客人的询盘是真是假，做生意的人都很忙，没人有空耍你玩，他们耍你一次能赚多少钱？我从来不去费这个心思，有询盘就认真回，有客人上门就认真接待，你付出多了，总会有几个客人会跟你合作的。不过我的开发信看来像是贸易公司，我们是工厂，LZ麻烦帮我修改修改 兄弟，工厂能把开发信写得像贸易公司，我恭喜你，说明你邮件水平还不错。一般贸易公司的邮件写得即使不好，也不会太差的。大部分惨不忍睹

35、的开发信都是工厂的朋友写出来的呢。内容没问题，标点要注意了！英文的标点是前面紧挨着文字，后面要空一格，这样才美观。就像一张人脸，如果眼睛鼻子挤在一块，是不会好看的。多模仿欧美客人的邮件，必须是英语为母语的那些客人！另外附上昨天收到的老外的开发信 言简意赅 应该比较对lz的口味吧Dear sir/madam, We are specialized on Paint & Coatings and we are interested in your company. Our buying offer and details have been published in our website. Pl

36、ease visit our WebSite in Contacts section of our Alibaba profile. In case of serious business potential, please contact us if you are interested to supply. Looking forward to be hearing from you soon Best Regards xxx你的思路很正确！就应该这样去思考问题的！ 国外你的同行，全部都是你的潜在客户。即使对方是生产商，自己是工厂，即使没有绝对优势，比较优势还是永远存在的。国与国之间、公司

37、与公司之间、不同的区域市场之间，总会有贸易存在。这个对你来说就是机会！你的邮件没问题，但是主题要写好！比如这样写：Re: good quality printing service with low price/Supplier for PANASONIC & CANON!当客户问到 Lead times 是，该怎么回答？恳请楼主帮助 Thank you very much ! 我一般这样回答：Regarding lead time, 45 days for first order and roughly 30 days for repeatDear Sir,This is K from Co

38、mpany name. We are now launching new marketing campaign, some of our products are special offer. 对啊，好的专业的sales的确很少很少。所以外贸业务中，真正赚钱的sales也是很少很少的哦，这就是原因了，因为大多数人不太愿意动脑筋，不愿意换位思考，而且又懒又怕麻烦，总希望坐享其成，这就意味着这部分人很难进步，这是一个大的群体。为什么香港的贸易公司这么厉害？老外都喜欢把office放香港？其实香港并没有地理优势，也没有工厂和制造业的特殊优势。那优势在哪里？使得这么多客人愿意付更多钱问香港的tradi

39、ng买东西？就是因为他们的业务员很专业很敬业，远远比大家想象中负责的多，这就是为什么赚钱的会是少部分人，而大部分业务员赚不到钱。呵呵 所以永远都是那几个比别人更努力、更专注、更愿意多走一步、不怕麻烦的业务员才能赢得客户的信任。 我还想说几句不好听的，我这个帖子虽然开得不算久，但关于开发信的讲解和分析已经很多了，也帮不少的朋友点评过开发信，甚至还有一句一句点评分析的。但为什么还有这么多朋友还是把自己的开发信原文复制过来？你有认真研究前面的内容么？我想可能会是这样一种心态，我复制粘贴，你帮我改好，我就可以接着去漫天发。这是极端错误的观点！我再三强调过，每个人的开发信都应该是不一样的，要立足于自己的

40、公司和产品的现实情况，根本没有模板，即使对不同的客人也要有针对性。漫天推销是不会有好的效果的！ 所以很好很专业的sales真的是凤毛麟角，大家要努力啊，朋友们，不要这样偷懒下去了，多花时间，多研究产品，分析自己邮件的每句话是不是到位、有没有歧义，每封邮件发送之前都必须换位思考，想象客人收到后会不会回复、会怎么回复，发送之前还要检查拼写、格式、段落、标点、图片会不会太大？附件会不会忘记添加等等。三思都不止，要四思五思六思才行！ 外贸没有绝对的行业之分，每个行业都有人做得好的，每个市场也有人做得好的。就看你对你所在的行业有多了解、多深入了。很多人羡慕别人赚的多，运气是一方面，但在你没有运气的情况下

41、，努力是唯一能改变现状的途径。你只要一直努力，一直往前走，不断更改修正自己的错误，拓宽知识面和业务能力，即使暂时没人赏识你，但只要是金子，总会发光的。这个老板花2000块雇你，但只要你能力大大提高，达到5000块-10000块的水平，即使你不去找，也有别人来挖你的。 客人也一样，只要你十分专业，让客人觉得你是行家，做了一单后不是你催着客人问有没有返单，而是客人在背后老是追着你要下返单，还要跟你做新产品。师兄，报价虚虚实实怎么说？ 打个比方，太阳能灯，工厂报给我4块钱人民币一个，彩盒包装。这个时候我报给客人怎么报，有报0.8美元，也有报1.8美元的，利润从10%到150%之间都有。 可以说，我报

42、给每个客人都不一样的。但是我不会原封不动按照工厂的数据报出去，我会给客人方案，比如说40个产品做一个展示盒，展示盒可以怎么设计，甚至把以前给sony做的展示盒图片发给客人，告诉他做如何如何改动，在超市里摆放会很漂亮。另外还会给他做好banner和slogan，反正一整套的销售策略做好，就等他确定如何改动了。 这样一来，价格可比性一下子削弱，就变得不是那么透明，即使客人拿我的方案漫天询价，我相信国内的同行们肯定会问客人要各种各样的信息，然后再核价，比如用的展示盒是什么纸张，上面有没有腹膜，用什么样的印刷等等，嘿嘿 在此我把LZ对我特别有用的例文整理成模板 尽管LZ一直说靠模板不好 但是懒人我还是

43、这样做了 最简洁开发信模板 here, exporting with good quality and low price in US.Call me, lets talk details.Rgds,很简洁开发信模板We, Co. Ltd, is professional in precision machining for nearlly 10 years, covering high precision machining parts, casting parts, metal parts, etc. Hope to establish business relationship with

44、 you!Should you wanna know more about our company, pls visit .Any comments, thatll be appreciated! Thanks.简洁开发信模板 1介绍强项Hi Sir, Glad to hear that youre on the market fortire valves. We specialize in this field for several years, with the strength of , with good quality and prettycompetitive price.Sho

45、uld you have any questions, pls do not hesitate to contact me.FREE SAMPLES will be sent for your evaluation!Tks & br,简洁开发信模板2 介绍以往大客户Hi Kelvin,Glad to hear that youre on the market for items.This is from in China. We specialized in for 10 years, with the customers of Coca-Cola, Craft, Pepsi, etc., a

46、nd hope to find a way to cooperate with you!Please find the pictures with models and different packaging in attachment. An American guy purchased this model in BIG quantity last year.I would like to try now, if its suitable for Europe.FREE SAMPLES can be sent on request.Call me, lets talk more!Thank

47、s and best regards,没反应 持续骚扰模板Dear ,Sorry to trouble you again!Please find my mail below. Could you please kindly check by return today? Because well be on holiday from May.1st to 3rd.Thank you in advance!Best regards,再联系，介绍其他热销产品模板Hi ,Me again, . Did you already receive my mail dated on ?Now, Id lik

48、e to recommend a HOT-SELLING ITEM to you! Another US customer in Chicago gave me a big order in this model. Would you like to have a try in you state?Please find the photos with manuel in attachment. FREE samples already prepared, and will be sent to you asap.Hope we can deal!Kind regards,要快递账号模板Hi

49、,Thank you so much for your kind reply!Sure, samples will be prepared soon. Could you pls give me your courieraccount? Such as FedEx, DHL, UPS, TNT, etc. Each one is ok.Ill inform you the tracking number after parcel picked!Please contact me if further questions. Thank you!Kind regards,让价折扣模板Dear si

50、r,Pls find the re-checking the price as follows:1) Super grade, USD , give you a special discount of 2%2) A grade, USD , similar as super grade, but price much more competitive.Hope we can deal. Thank you!Rgds,介绍新奇产品 模板Hi sir,Glad to inform that we already developed a unique model, Mini cell phone c

51、harger, which good for promotion!Wed like to highly recommend this model to you, pls have a try in your local market if possible.Enclosed the picture with technical info for your review. Free samples can be sent on request!Thanks and best regards,追踪样品反馈 模板Dear ,What about the final decision about ou

52、r samples? We need your comments to go ahead!Thank you!Kind regards,追踪目标价格模板Hi Mr. Stefano ,Sorry to disturb you again !Regarding the quotation about , would you please let me know your target price ?Pls kindly check and revert at yr earliest.报价单模板QUOTATIONIModel: Item No.: Size: 39mm(dia of head)*1

53、02mm(length)*37mm(dia of end)Weight: 95gPhoto: pls find the details in attachment Packaging: 1pc/polybag/cartonPcs/ctn: 1000pcs/little bagCtn size: 38*30*12cmGW/NW: 11kg/10kgQty/20FCL: 14,000pcs; Qty/40FCL: 28,000pcsPayment terms: T/T(with 30% deposit)Loading port: Shanghai/NingboSample charge: FREE

54、Sample lead time: 1-3 daysOrder lead time: 15-20 daysFOB price: USD2.20/pc请教下楼主：联系发给我询盘过的客人，是按他的询盘回复好呢，还是重新写的好？因为B2B上来的询盘除了客人的邮件，还有很多其它的内容，感觉好长；可我又想让他知道他联系过我； 我以前都这样做，就是把客人的询盘复制粘贴在邮件下面，同时也让客人有个印象，他询什么产品。因为客人可能一天发很多询价函，你突然一封没头没脑的报价，客人可能没有印象的，所以你需要给他加深印象，唤起他的记忆。你的邮件太啰嗦了，而且最简单的语法也有问题。will后面跟动词原形，但是你用的d

55、elivery是名词。而且这句话你用the fabric做主语，那就应该用被动语态。另外if开头的是另外一句话了，前面是句号，If的第一个字母要大写。 其实一两句话就可以说清楚了哦，注意表达就可以了。你看看这样写会不会好一点：Dear *,Glad to receive your kind mail!Regarding the trial order, it will take 2 weeks to Saudi Arabia. Please confirm our PI by return and balance the payment. Well arrange the delivery asap.Thanks and best regards,*