商务英语听说(第三版)Lesson6CompanyandProductIntroduction

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1、Company and Product IntroductionsLesson 6 公 司 和 产 品 介 绍 Aimsv Enquire about company and product informationv Make a brief introduction to company, product and factory Language Skills1. Enquire about company and product informationa. About history and ownershipWhen was your company founded?When did y

2、our company start business?How long has your company been in this line?Is your company a state-owned or private one?Is your company an exclusively U.S. funded one?Is your company a joint venture?When was your company listed on the stock exchange? Language Skillsb. About locationWhere is your company

3、 located?Where is your company based?c. About business scopeWhat does your company make?Does your company specialize in textiles?What business is your firm in?Are your products mainly for export or import?What services does your company offer? Language Skillsd. About scaleWhat is the size of your co

4、mpany?What is the floor area of your factory?How many employees do you have?How many workers does your factory employ?How much does your company spend on R&D each year?How many branches/offices do you have?What about the registered capital?How many production lines do you have?What is your business

5、turnover last year? Language Skillse. About product specificationsWhat colors/sizes/patterns/shapes do you have?Can you make products at customers request?Are your products complete in specifications?Is green tea of Hangzhou origin available?Could you give us a few details about your materials? Lang

6、uage Skillsf. About function, technology, workmanship How does this machine work?What formats of music can this software play?Is this type of product made by hands?Can you introduce this newly-developed product?g. About production capacityIs your unit capacity up to our demands?How many products can

7、 you make monthly? Language Skillsh. About price and qualityMay I have a look at your pricelist?Whats the unit price for this tea set?Do you have a discount if we order in large quantities?How do you ensure quality?How long is the warranty period?Are these walking shoes durable? i. About sales posit

8、ionWhere do you mainly export your products to?I wonder if this new type of chemical fertilizer is marketable in our country. Language Skills1. Make a brief introduction to company, product and factorya. Introducing history and ownershipOur company was established/set up/ created/ formed/founded in

9、1990.We have been in the line/business of real estate for 10 years.We were listed on Shanghai Stock Exchange in 2002.We are a state-owned corporation.We are a Sino-US company.We are a German company. Language Skillsb. Describing locationOur office is located downtown.Our factory is located in the su

10、burb/ on the outskirts of Yantai.We are a Shanghai-based enterprise.Our headquarter is located in Beijing. Language Skillsc. Introducing business scopeOur company produces milk power.We are a paper-maker.We also do arts and crafts.Our company mainly handles/deals in the import and export of garments

11、 and accessories.We specialize in the export of auto parts.Our business scope covers foodstuffs, chemicals, pharmaceuticals and entertainment.We are in PC hardware.We offer consulting service.Our products range from furniture, home decorations to household appliances. Language Skillsd. Describing co

12、mpany scaleOur factory covers an area of 5,000 square meters.We have 2,000 employees.We employ 2,000 workers in total.We have 30 branches/retail outlets/plants all over the country.We have 20 overseas subsidiaries.Our registered capital is USD40 million.Our market value/capitalization is USD10 billi

13、on at present.Our output/sales volume/trade volume was5 billion last year. Our net profit was340 million last year. Language Skillse. Introducing departmentsThe Sales Director reports to the CEO.The Finance Department is responsible for accounting.The R&D Department takes care of new product develop

14、ment.The Personnel Department is in charge of human resources.The After-sales Department handles customers complaints. Language Skillsf. Describing product specificationsWe have various colors for you to choose from.The bath towels are complete in specifications.The mats are available in various mat

15、erials, patterns and sizes.Some of the materials are imported from Italy.We can make toys according to customers samples.This is a high-end home theater. Language Skillsg. Explaining function, technology, workmanship Let me demonstrate how it works.This is a multifunctional rice cooker.This is our n

16、ewly developed product. It combines many functions in one.These causal shoes are mass produced.This tapestry is made by hands.We have a group of designers and skilled workers.Our products are of advanced technology and fine workmanship. Language Skillsh. Stating production capacity We are capable of

17、 producing 100,000 pieces a month. Our annual output is 200,000 tons. Our production capacity is 4,000 sets a quarter.i. Introducing price and quality Here is a catalogue and a price list. This unit price for this tea set is USD15. Our prices are competitive/ favorable/ suitable/ workable/ acceptabl

18、e/moderate. Weve made some improvements and the quality is much better. Our products are of superior quality and favorable prices. This TV set is guaranteed for 3 years. Every product is inspected before export. So the quality is guaranteed. Language Skillsi. Introducing sales positionOur products a

19、re mainly exported to Europe.We trust this new type is marketable in your country.Our goods are very popular in the American market.Our products sell fast/well in all our major overseas markets.This is our bestseller of this year.Our mountain bikes are enjoying fast sales. Model ConversationsNotes1.

20、 introduce v. 介绍;推出;(本文)引进Let me introduce you to my manager.让我把你介绍给我经理。This company is going to introduce a new generation of TV sets this autumn.这家公司今年秋天将推出新一代电视机。In order to raise output, we have introduced some advanced technology and equipment from Japan.为提高产量,我们从日本引入了一些先进技术和设备。 Model Conversat

21、ions2. acquire v. 收购acquisition n. 收购This company is enjoying strong growth largely because it has acquired three new companies recently.该公司之所以发展势头强劲,主要是因为它最近收购了三家新公司。Recently there have been a lot of mergers and acquisitions (M&As) in the oil industry.石油工业近来出现了不少公司并购。 Model Conversations3. carpet 地

22、毯 wall-to-wall carpet 满铺地毯door mat 门垫bath mat 浴池防滑垫 tapestry 挂毯rug (装饰用)小地毯car mat 车内脚踏垫 Model Conversations4. Where are you based? 你公司设在什么地方?be based in 设在 The WTO is based in Geneva.世界贸易组织设在日内瓦。a Texas-based company 一家设在德克萨斯的公司 日内瓦湖大喷泉(Jet d“Eau) 花钟(Flower Clock) 世界贸易组织(WTO)总部 Model Conversations5

23、. of superior quality 有很高的质量of表示有某种特征、属性等The time of delivery is of great importance to the buyers.交货期对买方来说非常重要。Our bed sheets are of various patterns and colors.我们的床单有各种花稿和颜色。 Part B ListeningI. Listen and complete each of the following sentences.1. This is a computer-aided designing system. Let me

24、 _.2. Could you leave me with a _? Id like to look them _ and see what we can do.3. Why not place a _ to sound out the market potential?turn it on brochuretrial orderover Part B ListeningI. Listen and complete each of the following sentences.4. This is Mr. Wang. Hes _promotion and public relations.

25、And this is Mr. Li. Hes _ the research section.5. Is the _ fully automated? in charge of withproduction line Part B ListeningII. Repeat the sentences you hear on the tape.1. What else do you handle besides office equipment?2. This workshop covers an area of 500 square meters.3. How does your quality

26、 control system operate?4. If you are staying here for a few days, wed be delighted to see you at our factory.5. All the items on display here are our best sellers. Part B ListeningIII. Write down the sentences you hear on the tape in full. Each will be read three times. 1. It seems theres a great v

27、ariety to choose from.2. Our products are very popular with the users there.3. Our prices are most reasonable and competitive.4. Could you show us your machines and their specifications?5. We deal in home textiles, such as bed sheets, bedspreads, bath towels and so on. Part B ListeningIV. Listen to

28、the short conversations and choose the best answer to each of the following questions.1. Whats the name of the factory that Mr. Li likes most?a. Bayton & Sons.b. Paytons Sons.c. Payton & Sons. d. Bacon & Sons. A: Mr. Li, which factory do you like most?B: Payton & Sons. I think it is more advanced. P

29、art B Listening2. How long has the mans company been in sports shoes business?a. 14 years. b. 40 years. c. 4 years. d. 15 years. A: How old is your company?B: Weve been handling sports shoes for 14 years. Part B Listening3. What is the woman asking for?a. Catalogues and price-list. b. Catalogues and

30、 brochures.c. Price-list and brochures. d. Catalogues, price-list and brochures.A: Could you show me your catalogues and brochures?B: Here you are. Theyll give you a good idea of the products we handle. Part B Listening4. The woman suggests that the man also have a look at their _.a. movie b. video

31、c. brochure d. leafletsA: Could you provide some technical data? Wed like to know more about your products.B: Certainly. Here are some. You may have them all. We have also a video which shows the construction and operation of our latest models. Part B Listening5. What does the womans last sentence m

32、ean?a. The man hasnt tried using their microwave oven.b. The man hasnt tried selling their microwave oven.c. Their microwave oven is difficult for the man to market.d. Their microwave oven is easy for the man to market.A: How do you like our Galanz microwave oven?B: They look good. A: And they are v

33、ery easy to operate. B: But your product is new to our customers. Its no easy thing to push a new product.A: No, certainly not, because you havent tried ours yet. Part B ListeningV. Listen to the dialogue and answer the questions you hear on the tape orally.1. How did Mr. Payton get to know Miss Wus

34、 company?2. What products does Miss Wus company make?From advertisements. Arts and crafts. Part B Listening3. When was her company set up?4. How are their straw ware and woodcarvings made?5. Where do Miss Wu and Mr. Payton go to after their conversation?In 1988. They are all hand-made. They go to th

35、e sample room. Part C SpeakingI. Make sentences with the following italicized expressions. 1. What about. ?2. I can assure you(that). a. 我可以向您保证我们产品的质量是无与伦比的。b. 我可以向您保证我们的生产能力可以满足你们的要求。c. 我可以向您保证我们产品的价格是绝对有竞争力的。key:a. I can assure you the quality of our products is far beyond comparison.b. I can ass

36、ure you our production capacity can satisfy your needs.c. I can assure you our products are definitely competitive in price. Part C Speaking3. We handle/deal in/specialize in. a. 我们主要经营纺织品。b. 我们经营家用电器十几年了。c. 我们专门经营数码产品。key:a. We mainly deal in textiles.b. We have been handling household appliances f

37、or over ten years.c. We specialize in digital products. Part C SpeakingII. Translate the following dialogue orally.A:我陪您到工厂各处看看,相信参观完后您对我们的产品肯定会更了解。B:Great! How large is the plant?A:面积有七万五千平方米。B:Its much larger than I expected. When was the plant set up?A:上世纪八十年代初期。我们很快要庆祝建厂三十周年了。B:Congratulations!A

38、:谢谢。那是我们的办公大楼。我们所有的行政部门都在那里。那边是研发部。B:How many employees do you have in this plant?A:五百个,我们是三班制。B:If it is not too much trouble, we would like to talk to some of the technicians. A:当然可以,那我们去生产车间看看吧。 Part C Speakingkey:A:Let me show you around our factory. I believe you will know better about our prod

39、ucts after the visit.B:好的。贵厂有多大?A:The floor area is about 7,500 square meters.B:比我想象的要大许多。贵厂什么时候建成的?A:In 1980s. We will be celebrating the 30th anniversary soon.B:祝贺你们!A:Thank you. That building is our offices. All the administrative departments are located there. The R&D building is over there.B:厂里雇有多少工人?A:500. We work on three shifts.B:如果方便的话,我想和一些技术人员谈谈。 A:No trouble at all. Lets go to the workshop to have a look. C l i c k t o e d i t c o m p a n y s l o g a n .

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