大学英语复习资料:Introduction to the Magazines
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1、2022-9-131Introduction to the Magazines2022-9-132Introduction of the magazines Business or professional magazines Consumer magazines (those concerned with leisure,lifestyle,etc)2022-9-133Business Magazines aim at professional people or companies revenue earned mainly from advertisingThe Big Three in
2、 the USForbes 福布斯Fortune 财富Business Week商业周刊 Forbes magazine,is published bi-weekly.The magazine is well-known for its lists,including its lists of the richest Americans(the Forbes 400)and its list of billionaires.The motto of Forbes magazine is The Capitalist Tool.2022-9-134Fortune is a global busi
3、ness magazine.The magazine is especially known for its annual features ranking companies by revenue.The Fortune 500 is an annual list compiled and published by Fortune magazine that ranks the top 500 U.S.corporations as ranked by their gross revenue.The Fortune Global 500 is a ranking of the top 500
4、 corporations worldwide as measured by revenue.2022-9-135 BusinessWeek is a business magazine published by McGraw-Hill.Since 1988,BusinessWeek has published annual rankings of United States business school MBA programs.In 2006,it also started publishing annual rankings of undergraduate business programs.2022-9-1362022-9-137Business Magazine Covers eye-catching2022-9-138Consumer Magazines aim at family,women,sports-fans,children,etc revenue earned mainly from copy salesEg.Womens titles:Vogue,Cosmopolitan,Elle,etcMens titles:FHM,Playboy,etcOthers:TV Guide,Sports Illustrated
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