对产品设计的价值取向

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1、On the Design of the Product Value OrientationThe rapid development in science and technology and international competition in the market intensified today, competition among enterprises become more and more intense, the connotation and extension of products has been an unprecedented expansion. With

2、 the improvement of peoples living standards and increase the quality of life, peoples demand for products from quantity to satisfy to the pursuit of quality,oreven emotional exchanges, which also to the diversification of product design, personality The depth direction. However, at this stage of ou

3、r product design there are some flaws and blind spots, the majority of enterprises mainly to the introduction of foreign products mimic the same type, resulting in an imbalance on the design concept and similar products of assimilation. On the value of product design systems analysis, all conducive

4、to the improvement of the connotation and extension of products designed high-quality products.The value of product design level has penetrated into products - goods - items - scrap the entire product cycle system, it is necessary to relate to economic, technological, cultural, social, and many othe

5、r aspects. The design of the product value of systems analysis, development of a reasonable value orientation, and is conducive to upholding economic, cultural, social in-one design concept, committed to human life and the improvement of the environment and development, so that products meet the dyn

6、amic needs of material and spiritual life Needs.1 A product design in the economic valueIn the product design process, choosing suitable materials, processing technology, most of the materials used in a short period of time to manufacture a cost-effective products, that is, at the lowest cost receiv

7、ed the most economical, it is Product design of economic principles.In products - goods - items - scrap the entire circulatory system, designed to involve the entire process, one of the most important aspect - the sale of goods, as is economic security. When the comprehensive quality products and hi

8、gh prices, most consumers prohibitively when low prices, poor quality, consumers will not win. Therefore, how to guarantee basic functions on the basis of the most economical ways to meet production operators access to consumer interests and meet the needs of the dynamic balance two-way, industrial

9、design is the integration of value engineering use the new concept.Value Engineering VE (Value Engineering) is the field of science and industrial management of technical and economic analysis, systematic and creative in the use of the unique process of research methods, the lowest life-cycle cost L

10、CC (Life Cycle Cost) reliable to achieve the necessary functions. Value Engineering is the basic principle of the functional analysis of the product, product performance, the life-cycle, reliability, and various other indicators of the overall balance, to maximize the use and distribution of various

11、 raw materials, identifying and introduction of new, low-cost variable Body, saving all kinds of physical and chemical labor costs, improve product value.Two very different functions and costs and is closely related to the concept of the value of building projects the basic framework for improving p

12、roduct value of the ultimate goal laid the foundation for profound reflection in the laws of the market economy, function and cost, technology and economic The dialectical unity between the functions of the sameorincrease, under the premise of reducing costs, enterprises receive the benefits, in mar

13、ket competition in an invincible position if the sameorincrease in function under the premise of increased costs, While enterprises receive the benefits of low competition in the market at a disadvantage.The existing production and technical conditions, improve performance and reduce costs of a bina

14、ry opposition. In the process of industrialization of each time period, both with a relatively stable pattern of harmony. But science and technology is the concept of a flow, with the upgrading of products, new technologies and the use of new materials and the improvement of peoples aesthetic sense,

15、 this superficial and temporary, unstable harmony pattern will change accordingly, Production with a product, in the more advanced technology and modern management of enterprises, higher level, function and cost factor than the higher technology and lower levels of management of enterprises. Therefo

16、re, industrial designers should follow function and cost, technical and economic unity of the dialectical relationship between the two, as far as possible to meet the dynamic balance, cost and function of the establishment of a common means to the spirit - to the people as the aim to form for users

17、The modern design concept.2 Products into the design of the humanistic ideasThe mission is designed to solve - machine - the environment - the community system in the existing problems, and its design is the starting point, to the means of production technology through the creation of entities into

18、thinking the product and achieve human services The purpose of resolving the various problems in life. Therefore, in product design concepts into the humanities, which contains the product of human design concepts and rooted in the characteristics of the times and geographical characteristics of cul

19、tural values, for product design to provide the theoretical basis for a deeper level, so that products will be more humane, And the living environment of more harmonious relations. With the development of society, by the design of the significance of human nature will show its growing importance of

20、human design concept is in line with the requirements of the development of the times.In the person-based design activities, products and culture are closely related - is the carrier of cultural ideas and cultural products is an extension of content. Products should be designed to meet specific cult

21、ural characteristics, and demonstrated the spirit of the times and the coordination of scientific and technological progress and forward-looking. Conversely, product design can impact on the lives of the cultural atmosphere, and even lead to a new form of a living culture. Modern designers have to b

22、e good at the material through the appropriate materials, borrowing some environmental and cultural background of a symbolic system, with the creation of a structure of the art form, to arouse the audience on the mental and physical structure of a similar reaction, thus forming the design and delive

23、ry of reality Information. To some extent, if we can grasp the social and cultural structure of demand trends and changes, so that the appropriate product compatible with it, this is a huge potential market.2.1 The design concept of human natureThe design concept of human nature is the import of ind

24、ustrial design, development period, growing to the current development of mature and emerging after a new design philosophy. It was opposed as in the past, designers only attach importance to the function and modeling products, but asked the designer to actively consider the products will be designe

25、d in peoples lives in the course of what kind of role, as well as the surrounding environmental impact. Therefore, the design should be fully respected, and people understand the characteristics of human basic starting point, with active and positive approach to study human needs, the desire to expl

26、ore the potential use of a system, the overall concept, the demand , Ergonomics, aesthetic and environmental factors, such as organically integrated, comprehensive analysis, to establish product design goals.Product design not only the design of the product itself, but also the design between people

27、, between people and products, also designed the peoples way of life. Advances in technology reducing the labor intensity, the information quickly and easily a human life. Todays rapidly developing information technology to bring in material interests, it also brings a lot of practical issues, such

28、as peoples sense of loneliness, the sense of loss modeling and the depletion of natural resources, environmental destruction and so on. These problems have, why is not the nature of the material and technological itself, but it is the imbalance between human design, not the concept of human nature t

29、hrough the human system of all creation and design activities in the formation of the consequences. Therefore, the human factor is the first design idea, that people, products, environmental, social interdependence, Hucu symbiotic relationship, is the general trend and common aspiration of the peopl

30、e.2.2 Product design contained in the cultural valuesRooted in the culture for the survival of human society and the environment, but because of geographical differences in the performance of a great deal of difference. Cultural factors of the environment is an important aspect of human existence in

31、 the macro-environment, the physical environment of tangible and intangible cultural environment of product design have a directorindirect impact. Distinctive characteristics of the times, ethnic and social product in virtually become a medium of communication and exchange. With the trend of economi

32、c and cultural integration of the arrival, allowing for the design of the cultural content of a growing, especially with the advent of the knowledge economy era, there is growing importance of information, knowledge, cultural values. Therefore, the design should be consistent with the culture of the

33、 times and the characteristics of the global information and display the cultural heritage of different design ideas and values. As a well-known U.S. economist, sociologist, Toffler said: human needs of high-tech, high-emotional needs, peoples shopping process is not only meet the material needs, an

34、d cultural needs. Products once they are given A beautiful feeling, it will shorten the people and products in the emotional distance, appear on the purchase of cultural identity. At the same time, cultural environment, the impact is the product of hidden, such as legal, moral, customs, values, and

35、so the impact is so. Products should be designed to meet specific cultural characteristics, and demonstrated the spirit of the times and the coordination of scientific and technological progress and forward-looking. Conversely, product design can also affect peoples cultural life,oreven lead to a ne

36、w form of a living culture.3 Product design highlight the social values With the development of society, the progress of the times, product as a tool and has gradually formed a certain social significance of the symbols. In products - goods - items - the conversion of waste products, product designe

37、rs thinking materialized as a product, as communicated to the audiences use of a symbol, making the design activities in such a transformation in the vertical and horizontal linkages to undertake the Role. Numerous design practice has proved that in the full swing of the international market competi

38、tion, product design process is unable to quantify the social value.3.1 Establish the values of sustainable development After the industrial revolution the world economy at an unprecedented pace forward, but the material was great at the same time, mankind has also paid a heavy price, that is, damag

39、e to the environment caused by the confrontation between man and nature, people The mutual alienation. Western countries and even in the 20th century also introduced the there are plans to abolish the one-time consumption concept, designed to do everything we can to keep innovation to the rapid prod

40、uct updates to stimulate consumption and to create markets in order to gain greater economic benefits. It is this one-sided view of development and eventually make a one-way for the people, resulting in a global problem today, humanitys survival was threatened. A lot of excessive consumption of reso

41、urces, a lot of our pollution damage for the survival of the Earths environment. With the era of progress and innovation in products to follow the strategy of sustainable development criteria for the design enjoys popular support, environmental protection spending has been common practice. Sustainab

42、le development has become the main design ideas, such as green design, eco-design, design cycle, such as design concepts and effective product design and realization of the sustainable development strategy to interact.3.2 The physical and chemical science and technology Any product of science and te

43、chnology are the carriers, it is that era, that nationalorregional social attitudes and economic and technological basis of the sum, as well as peoples material, structure, processing and understanding. The rapid development of science and technology to promote the upgrading of products, so that the

44、 whole social outlook has undergone enormous changes, human lifestyles and consumption patterns has undergone a qualitative leap in the development of science and technology has brought a comprehensiveupdateof the product design, product guide Innovation to a new cross-platform, and created new prod

45、ucts and change peoples ways of production and concept of life, triggered the scientific and technological revolution, the two formed organic interaction. Science and technology are a resource, but human beings to accept such a huge resources, such resources into real social value, but also need a v

46、ector, this carrier is designed to create. The new science and technology, modern management, the huge capital investment, have to go through this media can be translated into social wealth. Science and technology is through the design and manufacture of the vast number of consumers to the community

47、 for self-expression in the design of the new technology of possible into reality so that the design concept and design of further evolution of language, art Imagine further shake off the shackles of the material conditions so that Mankinds creation, imagination and emotion has been the most vividly

48、 express. To sum up, from the perspective of the value system on integrated product design to consider the design, manufacture and production cycles, and other economic factors, human factors and social factors to promote the new generation of designers on the level of rational thinking in product innovation And economic, cultural and social relations, to create products more user caused emotional and psychological aspects of resonance, dynamic.people to meet the material needs and spiritual needs.