全面的英语商业书信范文大全

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1、Chapter I Establish the Business Relationship1. Requesting introduction to obtain businessDear Mr. Jones:We have been exporting cordless headphone for more than 12 years and are now desirous of opening connection with the most reliable firm in your country.We shall be obliged therefore, if you will

2、introduce us to any capable concerns that are interested in cordless headphone business.As for our standing and activities, we are permitted to mention First Commercial Bank, Taipei, as a credit reference.Any information with which you may favour us will be greatly appreciated and we earnest for you

3、r reply.Sincerely2. Asking for introduction of a possible agentDear Sirs:We wish to sell our automatic copying machine in your country, and should like to be put in touch with a company or individual who would be willing to represent us.On our part we can offer up to Bright copy machines with an int

4、ernational reputation, which have already been sold in many countries in Europe.The representative we are looking for should be experienced in this field, already doing the business with buyer of office equipment, and having contacts with suitable outlet.Please kindly introduce us to some of the mos

5、t reliable exporters.We look forward to hearing from you in the very near future.Sincerely3. Offering the services of selling agentDear Sirs:We understand that currently you do not have an agent in Taiwan and we would like to offer our services to you.For the past 5 years, we have been selling vario

6、us of durable goods to wholesalers and large retailers in all part of Taiwan, and have built up a considerable number of well established connections showing excellent business results.We are now having enough capability to expend our sales, and if you would agree to grant us as a sole agency, we wi

7、ll devote full attention to establish your products in Taiwan market.We have enclosed company profile to give you an idea of a list of services we can provide.If you are interested in our proposal, we will be please to provide our bank and trade references.Sincerely yours,4. Establish business relat

8、ions with a company recommended by Chamber of Commerce Dear Sirs:We have contacted with your Chamber of Commerce, who recommended you as a possible agent for our products in your country.We manufacture the Best brand calculators and wish to extend sales over the whole American. Our pocket calculator

9、s have been highly successful wherever they have been introduced, and we are confident that you will be able to build up a good market in a short time.Our catalog with the full range of our product is enclosed and you will notice that we offer a commission of 20% on all orders.Please advise us if yo

10、u are interested in representing us as well as the volume of business you can do which would warrant our granting you as the sole agency in your country.Sincerely yours,5. Proposing to have business connectionDear Sirs:Last week we had a opportunity to see a display of your products at the Taipei In

11、ternational Trade Fair, and we are most impressed with their quality and low prices.We would very much like to offer you our services as a trading firm. We would also like to mention that we have excellent connections in the trade and are full experienced with the import business for this type of pr

12、oduct.In addition, we operate our own advertising agency, and we can utilize the latest marketing procedures quite efficiently.You can be sure of increasing your turnover considerably if we have the opportunity to promote sales of your products throughout Taiwan in the future.We look forward to your

13、 early reply.Sincerely yours,6. Asking for a referenceDear Sirs:Thank you for your order of my 20 for electric typewriter Model No. NET-300.As this your first order with us and you have asked to be allow 30 days to remit payment, we would appreciated it if you could provide us with one or two credit

14、 references.Once we have contacted the credit reference you have supplied, we will immediately process your order and send you a confirmation letter that it has been shipped.We look forward to welcoming you as a member of satisfied companies who have been using our products.Sincerely yours,7. Sellin

15、g productsDear Sirs:As your name and address were listed in business weekly, we are writing to you with a desire to open account with you.We are one of Canada largest exporters of business machines. We handle a wide range of business machines product. This products include: copy machines, fax machin

16、es, answer machines, and telephone, etc.We have enclose our catalog listing the completed product lines handled by our company and list of whole sale priceIf you have any question or would like to discuss purchasing arrangements, please feel free to contact me.I will be more than happy to answer any

17、 questions which you may have.Sincerely yours,8. Establish an exclusive agency agreementDear Sirs:We have heard from our office in Taipei that you manufacture a wide range of printer and copy machines, and that you are thinking of expending into the Taipei market.We understand that you do not have a

18、ny agent in Taipei at present, and for this reason we would like to offer our service to you.We would like to suggest a business tie-up between us with your company handling the manufacturing and our company taking care of the market and distribution.We have enclosed our company profile to give you

19、an idea of a list of services we can provide.We will contact you by phone early next week to hear your opinion on a possible tie-up between our companies.Sincerely yours,9. Receiving the establishment relationsDear Sir:Thank you for your letter of June 4 offering to act as our agent of the European

20、region. We are very interested in your proposition.In fact, we have planned to expend into European region for quite some time and we certainly hope that this will give us the opportunity to do so.We would like to discuss the detail of establishing exclusive agency ties with your company and look fo

21、rward to receiving a call from your Mr. Carter. Some of our detail we would like to discuss may include the shipping arrangements, commission base, and the import duties.I look forward to hearing from you soon.Sincerely yours,10. Offering simpleDear Sir or Madam:We are pleased to announce a new prod

22、uct we just introduced on the market.Our new MIDMIGHT SUN solar battery has a capacity of 75 HR, which is nearly twice the capacity of most existing batteries.We are sending our most update simple, price-list, and sales promotion literature for you to evaluate. We suggest that youd take the advantag

23、e of enclosed order form to ensure that you will completely satisfied.Sincerely yours,11. Informing of the alteration of priceDear Sir or Madam:From August 23, the prices of our products will be raised by 20%. We regret this, but this increase has become un-avoidable in view of rising costs of labor

24、 and raw materialsOur new price list is enclosed and all order post after September 23 must be invoiced at the new rates.We regret very mach that it has been necessary to make this increase.Sincerely yours,12. Inquiring the reason of no orderDear Sir or Madam:We have had the pleasure of receiving se

25、veral orders from you over the past five years.However, as I was checking our list of special customers, we noticed that we havent contacted each other nor received any order from you in near 6 months.We then began to wonder whether we had done some thing which disappointed you. Or we did not have t

26、he exact product you wanted the last time we contacted each other? Or is it simply you do not need to order anything at this moment?Whatever the reason is, I would really like to know how you are doing and whether we can be of service to you.We would welcome your straightforward comments, thank you

27、so much.Sincerely yours,13. Replying to client with first inquiryDear Sir or Madam:Thank you for your letter asking for our catalog of new bicycles.We have pleasure in enclosing of our illustrated catalog. In addition to our price list, we have also included some promotional materials which explain

28、the product attributes as well as how to use them.Our bicycles are very fashionable and tremendously popular with your people in American and EuropeanIf you place bulk order, you may receive up to 40% off the retail price, depending on the product.We appreciate you are interest in our product and ho

29、pe to hear from you in the near future.Sincerely yours,14. Referring to a back referenceDear Sir or Madam:New Century Trade Co. Ltd., 2757 26th Street Singapore has placed an order with us for $100,000 worth of merchandise and list you as a credit reference.We would appreciate you sending us informa

30、tion regarding New Century Trading Co. Ltd.s credit rating. We are particularly interested in knowing how long Mr. Thomas Wilson the CEO of the company, has had an account with you and whether or not any of his debts are past due.We will, of course, keep any information we receive strictly confident

31、ial.Sincerely yours,15. Replying to the requiring of referenceDear Sir or Madam:In response to your request for information about S.S. Taipei Company, we have enclosed the following summary of their activities with us.They own an office with the staff of 120 employees. Their annual purchase to US$50

32、,000 and directors are quite responsible and reliable. This company has no large outstanding financial liabilities which we are aware of.We have done business with them for over 3 years and have found them definitely reliable.Please understand that this is information only represents our opinion and

33、 we take no responsibility for it.Sincerely yours,16. Declining to grant credit terms for the purchaseDear Sir or Madam:We apologize for the delay in replying to your order for 80 Model EJ-828 high-speed microprocessors.As your company is under a rather debt load at the moment, we feel that adding o

34、ur purchase on top of it might cause cash flow difficulties.We would, of course, be happy to provide you with the high-speed microprocessor on a Cod basis.When your financial situation has eased a little, we would welcome the opportunity to consider granting you credit terms.We would very much like

35、to accommodate your needs and hope that our suggestion is of some help, we look forward to hearing from you.Sincerely yours,17. Requesting for an introductionDear Sir or Madam:I would like to ask a personal favor of you, if I may. I will be visiting Los Angeles, United States on June 4, and I rememb

36、ered that you are acquainted with the mayor of that city. Would you be kind enough to write me a letter of introduction?I would be most grateful for your help. I look forward to hearing from you soomSincerely yours,Chapter II Inquiry/Reply to Inquiry1. Asking for quotation from existing customerDear

37、 Sir or Madam:We would appreciate it if you would send us an estimated based on the information given below.Item: JC 1 juice mixerQuantity: 8,000Payment: Draft at sight under irrevocable L/CInsurance: Effected by sellerShipment: DecemberFreight: SeaDestination: KaohsungAs we need these above items i

38、n time for the holiday rush, please send us the estimate by fax or courier so that we have it no later than October 31.Sincerely yours,2. Asking for quotation from the request of customerDear Sir or Madam:We received an inquiry from our trade connections in Britain concerning the supply of digital c

39、amera in large quantities. Therefore, please let us have full details of your digital camera so that we can pass on the information.We would be grateful if you would send us information about prices, possible quantity discount, terms of payment, and delivery schedules.We would like to mention that t

40、he connection has made a large number of regular orders with various goods made in our country over the past 1 year. We expect our client to make purchase in large quantities on regular basis, so we would like to pass on this information to them as soon as possibleYour prompt reply would be apprecia

41、ted.Sincerely yours,3. Requesting for catalog and price-listDear Sir or Madam:We have seen your advertisement in the Consumer Data Magazine and would like to obtain full line of your product.We would appreciate if you would send us catalog of the newly launched model of electric home appliances alon

42、g with their quotation at your earliest convenience We look forward to a prompt replySincerely yours,4. Asking for quotation to the agent Dear Sir or Madam:We have learned that you are the sole agent for GAP of Asia. We would be grateful if you could send us price-list and catalogsIs it possible for

43、 you to grant special term for an annual trade of US$25,000?A visit from your representative will be greatly appreciated.We look forward to hearing from you soonSincerely yours,5. Requesting early ordersDear Sir or Madam:The advertising campaign is ready to begin on June 1 and will be very extensive

44、.Experience shows that many inquiries and orders will follow the campaign, and sales will certainly increase.We would advise you to place an order immediately.Sincerely yours,6. Informing of the dispatch of catalog and simpleDear Sir or Madam:Thank you for your letter of May 10 and your interest in

45、our watch band. As request, we have sent you a copy of our product catalog and price-list today.A full range of the leather watch band has been mailed to you by simple post today, and you will see that in view of the fine quality attractive designs, our products are really of good value for their pr

46、iceWe are willing to allow 10% reduction in price on all order over 1500 pieces. After receiving the credit reference, we would please to offer the following term: payment against bill of exchange at sight under D/P.It is pleasure for us to serve you. I look forward to hearing from you soon.Sincerel

47、y yours,7. Urging prompt orderDear Sir or Madam:Thank you for your letter of July in which you inquire about our filtering system.All particulars are shown on the enclosed price list C.I.F. Taipei as request and our complete catalogs are sent by separate post.We can ensure you that these filtering s

48、ystem are very popular in Singapore markets, of which we have had much experience.If you wish to ensure to delivery before New Year, it will be necessary for you to place order before the end of this month as the demands is very heavy.We look forward to the opportunity of being of service to you.Sin

49、cerely yours,8. Emphasizing the low-price sellingDear Sir or Madam:Thank you for your enquiry of October 20 for our new Design Camera DC-500.We have probably received detail of the excellent offer for cameras which are recently introduced to the worldwide market. You will note from the attached pric

50、e-list that reductions up to 30% have been achieved.We are confident that you would be willing to take advantage of our low price to replenish your stocks in time for the New Year sale, and we look forward to receiving orders from you soon.Sincerely yours,9. Declining the request for discountDear Si

51、r or Madam:Thank you for your letter of July in which you inquire about our electric home appliance.I have enclosed our catalog listing various type of electric home appliance available and their subscription fee.We note that you have requested for an additional 5% discount. We are quite earnest, of

52、 course, to meet your expectations and supply you with the merchandise which will enable you to complete in your market, but regret in our inability to make any further discount at present.In any case, I hope to hear from you soon.Sincerely yours,10. Confirming the inquiryDear Sir or Madam:We thank

53、you for your inquiry of November 20, and confirm our able sent today, in which we confirmed you that we could delivery part of require merchandise from stock, in accordance with the enclosed detail offer.Fro the balance, we should require at least 4 weeks from the date receiving your confirmation th

54、at this delivery is acceptable.Price: 1000 units US$5,000 C.I. F. TaipeiShipment: During November (3,500 units)Packing: Export wooden casePayment: Draft at sight under irrevocable L/CWe hope your customers will find our terms and delivery dates satisfactory.Sincerely yours,11. Ensuring delivery requ

55、estedDear Sir or Madam:In reply to your enquiry of September 3, we enclosed our detailed quotation, in addition, a complete set of samples was sent to you by express airmail yesterday.We are happy to inform you that we can guarantee delivery of any of these within 5 days upon receiving your order.Af

56、ter receiving the credit reference, we should be pleased to offer the following term: payment against bill of exchange at sight under D/P.We are glade to make a 15% discount for an order of 800 cases or more.You can reply us to give your order immediate attention.Sincerely yours,12. Informing of the

57、 possibility of dispatch on F.O.BDear Sir or Madam:Thank you for your inquiry of October 21.For an order of 500 cases or upward, we could quote you US$258 per case C.I.F.San Diego. Delivery can be made free on board if you order can be dispatched within 7 days.Many thanks for your above inquiry.We l

58、ook forward to receiving your order in the near future.Sincerely yours,13. Recommending the sent-out sampleDear Sir or Madam:We were pleased to receive you inquiry of July 3, and believe that you have received our catalogs and samples sent to you by July 7.These products have been contributing an ou

59、tstanding sale and are superior to any similar product on the market due to their unique and popular designs. We are confident that it would benefit your sales if you stock them regularly.We are prepared to offer a special discount 15% on all orders exceeding $1,500. we advise you not to overlook th

60、is opportunity.We look forward very much to doing business with you.Sincerely yours,14. Offering new product instead of old oneDear Sir or Madam:We thank you very much for your letter of March 2 enclosing your order for 400 pieces of fine dining product. Like other manufacture, we have so little dem

61、and for this model that we had to cease the production.We believe, however, you will like our new substitutional product, a sample of which we are sending you with this letter. This has all the good quality of the old product but its appearance is much smarter.We have sent the samples by special exp

62、ress delivery and await your immediate acceptance of the recommended goods.I look forward to hearing from you soonSincerely yours,15. Replying to a customer interested in productDear Sir or Madam:Your inquiry about our desk lump model PH-628 has been referred to us, and we remember well the talk wit

63、h you when you visited our stand.So far, we have received more than 300 inquiries after the exhibition in Hamburg last week. We are convinced that at this price our desk lumps are best value in the market.We are glad to say that we can supply any quantity and any kind of desk lumps from stock base o

64、n your specifications.You may be sure of immediate attention to your order, which we look forward to receiving.Sincerely yours,16. Recommending substitute due to suspension of productDear Sir or Madam:Thank you for your letter of yesterday expressing interest in our PD-86 electric typewriter. We appreciate you interest but we can no longer supply the same

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